# Getlasso > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 22, 2026. > Lasso is a platform that helps creators, including YouTubers and bloggers, manage, optimize, and monetize their affiliate links. It provides features like broken link detection, performance tracking, and access to private brand deals to help users increase their affiliate earnings. - Business Profile: https://optimly.ai/brand/getlasso - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://getlasso.co/ - Logo: https://logo.clearbit.com/getlasso.co - Slug: getlasso - Brand Authority Index tier: Emerging - Category: Affiliate Marketing Management Platforms - Last Analyzed: September 22, 2026 ## Buyer Intent Signals Problems: Difficulty managing numerous affiliate links | Loss of revenue due to broken or out-of-stock affiliate links | Lack of insights into affiliate link performance | Missing out on higher commission rates or direct brand partnerships | Inefficient monetization of online content Solutions: Automated affiliate link optimization and management | Tool for detecting and fixing broken affiliate links | Analytics and tracking for affiliate link performance | Platform for securing private brand deals and higher commissions | Increased earnings from affiliate marketing efforts Comparisons: Lasso vs. AAWP comparison | Lasso pricing and plans | Lasso reviews and testimonials | How to integrate Lasso with WordPress, YouTube, or Instagram | Lasso's compliance with Amazon's terms of service