{
  "slug": "getthereferral",
  "name": "Getthereferral",
  "description": "Getthereferral (GTR) is a referral software platform built for home services contractors, including residential roofing, home remodeling, windows & doors, and solar companies. It helps contractors turn happy customers into loyal advocates, automate referral tracking and rewards, and generate better leads for less money through a comprehensive 'Referral Growth Hub' with integrated apps and an admin dashboard.",
  "url": "https://optimly.ai/brand/getthereferral",
  "websiteUrl": "https://getthereferral.com/",
  "logoUrl": "https://logo.clearbit.com/getthereferral.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Referral Program Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-22T12:51:26.083Z",
  "verifiedVitals": {
    "website": "https://getthereferral.com",
    "category": "Referral marketing software",
    "what_it_does": "Getthereferral (GTR) provides a referral software platform designed for home service contractors to automate and manage customer referrals, reward advocates, and track the performance of their referral programs.",
    "primary_audience": "Home service contractors, including those in residential roofing, home remodeling, windows & doors, residential solar, bathroom remodeling, kitchen remodeling, and pools & spas.",
    "core_product": "The core product is a 'Referral Growth Hub' software platform that includes five main tools: a Homeowner App (Advocate Tool), a Sales Rep App (Field Tool), Referral Boost (Quick-Collect Tool), GTR Wallet (Reward Automation Tool), and an Admin Dashboard (Management Tool).",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Getthereferral offers 'Starter' and 'Pro-Lite' subscription plans. The 'Starter' plan includes 5 sales seats, the Referral Hub, a branded platform, unlimited referrals & advocates, and a customer success manager. The 'Pro-Lite' plan includes all 'Starter' features plus open API access."
    }
  },
  "intentTags": {
    "problemIntents": [
      "difficulty getting steady customer referrals",
      "manual tracking of referral leads",
      "inefficient customer acquisition for home services",
      "lack of a system to reward customer advocates",
      "struggling to turn happy customers into repeat business"
    ],
    "solutionIntents": [
      "automated referral program management",
      "customer advocacy platform for contractors",
      "mobile apps for referral generation",
      "digital reward automation for referrals",
      "CRM integration for referral tracking",
      "lead generation for home services"
    ],
    "evaluationIntents": [
      "compare referral software for home services",
      "ROI of referral programs",
      "ease of integration with existing CRM",
      "effectiveness of automated referral rewards",
      "customer engagement features for contractors",
      "scalability of referral marketing solutions"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790423021193
}