# Girls Who Invest > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > Girls Who Invest is a non-profit organization dedicated to increasing the number of women in leadership positions in the asset management industry. They achieve this through education, internships, and a strong alumni network, providing young women with the tools and resources needed to succeed in finance. - Business Profile: https://optimly.ai/brand/girls-who-invest - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://girlswhoinvest.com/ - Logo: https://logo.clearbit.com/girlswhoinvest.com - Slug: girls-who-invest - Brand Authority Index tier: Emerging - Archetype: Challenger - Category: Non-profit - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Traditional university career services & direct applications: Students rely solely on university career services and apply directly to financial firms' internship programs without the specialized trai | Diversity recruitment consulting firms: Financial firms might engage diversity recruitment agencies to source female talent, but this doesn't offer the same comprehensive educational and mentorship ap | Maintain existing recruitment and development practices: Without Girls Who Invest, the industry would continue to rely on existing, less effective methods for attracting and retaining women in asset m Solutions: Girls Who Invest program | women in asset management internships | finance education for women | GWI non-profit | Girls Who Invest mission | General financial literacy platforms or online courses: Students might use broader platforms like Coursera, edX, or investing apps to learn about finance, but these lack the specific asset management