{"name":"Golden Screen Cinemas Malaysia","domain":"gsc.com.my","url":"https://optimly.ai/brand/golden-screen-cinemas-malaysia","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Golden Screen Cinemas (GSC) is Malaysia’s leading cinema exhibitor, operating cinemas, lifestyle experiences, food and beverage venues, and film merchandise retail.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"description","label":"Description","shape":"text","content":"Golden Screen Cinemas Sdn. Bhd. operates over 664 screens in more than 81 locations across Malaysia and Vietnam, including 505 screens in 53 Malaysian locations and 159 screens in 27 Vietnamese locations through a partnership with Galaxy Studio. GSC offers cinematic technologies, merchandising, food and beverage, events, family experiences, boutique and premium cinemas, and international film programming.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To deliver innovative, integrated, and enriching lifestyle experiences, support local and international film culture, improve accessibility and value for movie enthusiasts, and give back to communities through arts and culture, sustainability, and inclusivity initiatives.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://gsc.com.my","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, experience-led, inclusive, community-minded, and family-friendly.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Golden Screen Cinemas Sdn. Bhd. is a wholly-owned subsidiary of the PPB Group, which is a member of the Kuok Group.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides accessible, convenient entertainment and lifestyle experiences under one roof, combining cinema screenings with premium formats, dining, merchandise, family activities, and events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Cinema exhibition and movie ticketing\nState-of-the-art cinematic technologies\nIMAX with Laser halls\nBIG Screens with large-format screens and spatial audio\nFamily-oriented PlayHalls\nPremium cinema experiences through Aurum Theatre\nBoutique cinema experiences through Velvet Cinemas by GSC\nInternational and arthouse film programming through GSC International Screens","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Golden Screen Cinemas cinemas\nAurum Theatre\nVelvet Cinemas by GSC\nGSC International Screens\nPlayHalls\nBIG Screens\nIMAX with Laser Halls\nHappy Food Co","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Cinema exhibition, entertainment, lifestyle experiences, food and beverage, and film merchandise retail.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Movie enthusiasts, families with children, audiences seeking premium or boutique cinema experiences, arthouse-film audiences, film merchandise shoppers, and dining customers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Moviegoers and entertainment audiences in Malaysia and Vietnam, including families, premium cinema customers, arthouse-film enthusiasts, and customers seeking integrated cinema, dining, event, and merchandise experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching mainstream, international, alternative, and arthouse films\nEnjoying premium large-format and IMAX cinema experiences\nTaking children to family-oriented PlayHalls\nDining and socialising at cinema food and beverage venues\nPurchasing film merchandise, souvenirs, collectibles, and apparel\nAttending film festivals, events, and special screenings\nAccessing sensory-friendly and inclusive movie screenings\nSupporting local and international film culture","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient access to cinema entertainment across Malaysia and Vietnam\nMore immersive viewing through premium cinematic technologies\nIntegrated movie, dining, shopping, and event experiences\nFamily-friendly entertainment options\nAccess to international, alternative, and arthouse films\nOpportunities to purchase film-related merchandise and collectibles\nMore inclusive cinema experiences for underserved communities and people with autism","source_type":"1p_website","source_label":"Brand's website","source_url":"https://gsc.com.my","updated_at":"2026-11-07T20:04:48.299277+00:00"}]}],"last_refreshed_at":"2026-11-07T20:04:48.313112+00:00","last_changed_at":"2026-11-07T20:04:48.325650+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=5c6997f0-99bc-41fc-ab84-597b71072d77"}