{
  "slug": "goldin-heritage-auctions-sothebys",
  "name": "Goldin",
  "description": "Goldin is a leading international marketplace and auction house for trading cards, sports memorabilia, and other high-value collectibles. Founded by Ken Goldin, the platform facilitates the sale of multi-million dollar assets and has become a central hub for the 'modern hobby' era.",
  "url": "https://optimly.ai/brand/goldin-heritage-auctions-sothebys",
  "logoUrl": "",
  "baiScore": 88,
  "archetype": "Challenger",
  "category": "Collectibles & Auctions",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "heritage-auctions",
      "name": "Heritage Auctions"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-10T01:09:09.137+00:00",
  "verifiedVitals": {
    "website": "goldin.co",
    "founded": "2012",
    "headquarters": "Runnemede, New Jersey, USA",
    "pricing_model": "Commission-based (Buyer's Premium and Seller's Fees)",
    "core_products": "Elite Auctions, Weekly Auctions, Private Sales, Vault Storage, PSA Grading Integration",
    "key_differentiator": "The only major auction house with a direct Netflix-powered mainstream media platform and seamless integration with the world's largest grading service (PSA).",
    "target_markets": "High-net-worth investors, sports card hobbyists, comic and TCG collectors",
    "employee_count": "100-200",
    "funding_stage": "Acquired",
    "subcategory": "Sports Memorabilia Marketplace"
  },
  "intentTags": {
    "problemIntents": [
      "most expensive sports card auctions",
      "Direct Consumer Sales (eBay/Forums): Selling items directly via eBay or specialized forums.",
      "Traditional Auction Houses/Brokers: Hiring a specialized high-end auction house or private broker to handle the sale."
    ],
    "solutionIntents": [
      "where to sell high end sports cards",
      "best sports memorabilia auction houses",
      "how to value my old baseball cards",
      "Ken Goldin auction site",
      "Price Guide Manuals: Using general-purpose price trackers or physical price guides like Beckett."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1776389615420
}