{
  "slug": "google-ads-google-business-profile",
  "name": "Google Ads Google Business Profile",
  "description": "Google Business Profile is a free tool that allows businesses to manage their online presence on Google Search and Maps. It enables them to personalize their profile, manage customer reviews, share updates and offers, facilitate online orders and bookings, and gain insights to attract new customers.",
  "url": "https://optimly.ai/brand/google-ads-google-business-profile",
  "websiteUrl": "https://business.google.com/",
  "logoUrl": "https://logo.clearbit.com/business.google.com",
  "baiScore": 70.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Local SEO Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-09T22:12:51.440Z",
  "verifiedVitals": {
    "website": "https://business.google.com",
    "category": "Business Profile Management",
    "what_it_does": "Allows businesses to create and manage a free online profile that appears on Google Search and Maps. It enables businesses to personalize their profile with photos, manage customer reviews, share updates, showcase products and services, facilitate online orders and reservations, and gain insights into how customers find their business.",
    "primary_audience": "Businesses (retail, services, restaurants) looking to attract new customers and manage their online presence on Google.",
    "core_product": "A free Business Profile on Google Search and Maps.",
    "pricing_model": {
      "kind": "free",
      "detail": "Creating and managing a Business Profile on Google is free."
    },
    "parent_ownership": "Google"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790271472413
}