# GoToWebinar > GoToWebinar is a professional webinar software platform designed for businesses to host large-scale online presentations, seminars, and marketing events. Originally developed by Citrix and later acquired by LogMeIn (now GoTo), it provides tools for registration, engagement, and post-event analytics. - URL: https://optimly.ai/brand/gotowebinar - Slug: gotowebinar - BAI Score: 88/100 - Archetype: Challenger - Category: Software as a Service (SaaS) - Last Analyzed: April 10, 2026 ## Competitors - DemioHeader (https://optimly.ai/brand/demio) - ON24 (https://optimly.ai/brand/on24) ## Also Referenced By - Bigmarker (https://optimly.ai/brand/bigmarker) ## Buyer Intent Signals Problems: Manual Event Coordination: Managing registration via spreadsheets, sending manual calendar invites, and hosting via a basic bridge. | Event Production Agencies: Hiring a production firm to manage the tech stack and broadcast for high-stakes events. Solutions: best webinar software for lead generation | enterprise webinar platforms | automated webinar tools | interactive virtual classroom software | software for hosting online seminars | General Video Conferencing Tools: Using Zoom Meetings, Microsoft Teams, or Google Meet for presentation-style sessions without dedicated webinar features. | Social Media Streaming: Broadcasting via YouTube Live, Facebook Live, or LinkedIn Live to an un-gated audience.