# Groove (by Clari)
> Groove, now a part of Clari, is a leading sales engagement platform that helps revenue teams see and act on every deal signal. It is integrated into the Clari Predictive Revenue System to provide end-to-end pipeline coverage and AI-assisted productivity for global enterprises.
- URL: https://optimly.ai/brand/groove
- Logo: https://logo.clearbit.com/https://www.groove.co
- Slug: groove
- BAI Score: 88/100
- Archetype: Challenger
- Category: Sales Software
- Last Analyzed: April 9, 2026
- Part of: Clari (https://optimly.ai/brand/clari)
## Competitors
- Gong (https://optimly.ai/brand/gong)
- Outreachio (https://optimly.ai/brand/outreachio)
- Salesloft (https://optimly.ai/brand/salesloft)
## Buyer Intent Signals
Problems: Manual CRM Data Entry: Sales teams manually tracking outreach in Excel or Google Sheets and updating CRM records one by one. | Lead Gen Agencies: Outsourcing lead generation and initial sales outreach to a third-party firm.
Solutions: best sales engagement platform for salesforce | clari sales engagement features | automated sales outreach software | revenue intelligence platforms for enterprise | Marketing Automation Tools (HubSpot/Marketo): Using general-purpose marketing automation tools for B2B sales outreach.
Comparisons: groove vs salesloft 2024 comparison