{"name":"Grupo Zaffari","domain":"grupozaffari.com.br","url":"https://optimly.ai/brand/grupo-zaffari","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Grupo Zaffari operates Zaffari and Bourbon supermarkets, hypermarkets and wholesale stores, Cestto Atacadista stores, and shopping centers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"description","label":"Description","shape":"text","content":"Grupo Zaffari is a retail group with Zaffari and Bourbon stores, Cestto Atacadista locations, and shopping centers. Its website also features customer service, supplier partnerships, cultural initiatives, news, campaigns, and a virtual museum about the group's history.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://grupozaffari.com.br","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, emotional, and community-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides grocery and wholesale shopping, shopping center services, customer support, and community-oriented cultural and social initiatives.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarkets and hypermarkets\nWholesale retail through Cestto Atacadista\nShopping center operation\nCustomer service\nSupplier partnerships\nCultural, social, and community initiatives\nVirtual museum and historical storytelling","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Zaffari supermarkets\nBourbon supermarkets and hypermarkets\nCestto Atacadista stores\nShopping centers\nReceitas Zaffari application","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery and food retail, wholesale retail, and shopping centers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers, customers seeking service, and business partners or suppliers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Grocery shopping at Zaffari and Bourbon stores\nWholesale shopping at Cestto Atacadista\nVisiting Grupo Zaffari shopping centers\nContacting customer service about Grupo Zaffari locations and services\nSupplier and business partner engagement\nExploring the group's history through its virtual museum","source_type":"1p_website","source_label":"Brand's website","source_url":"https://grupozaffari.com.br","updated_at":"2026-11-08T03:14:11.211976+00:00"}]}],"last_refreshed_at":"2026-11-08T03:14:11.220070+00:00","last_changed_at":"2026-11-08T03:14:11.227905+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=966ca0a5-c993-4b79-8853-c8afd029ece8"}