{
  "slug": "guesst",
  "name": "Guesst",
  "description": "Guesst provides business intelligence and sales analytics solutions by integrating directly with Point-of-Sale (POS) systems. It offers real-time sales data, automates calculations for percentage rent, royalties, and marketing fees, and delivers advanced insights to help property owners, operators, tenants, retailers, restaurants, franchisors, and revenue-based funders make data-driven decisions and optimize performance.",
  "url": "https://optimly.ai/brand/guesst",
  "websiteUrl": "https://guesst.co/",
  "logoUrl": "https://logo.clearbit.com/guesst.co",
  "baiScore": 51,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Tenant Sales Data Collection Software for Retail Properties",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-22T19:36:13.893Z",
  "verifiedVitals": {
    "website": "https://guesst.co",
    "category": "Business Intelligence",
    "what_it_does": "Guesst provides a business intelligence platform that integrates with Point of Sale (POS) systems to deliver real-time sales data and advanced analytics. It automates sales reporting, calculates percentage rent, royalties, and marketing fees, and facilitates automated payments. The platform aims to help businesses make strategic decisions, optimize leasing, strengthen marketing efforts, and drive operational efficiency.",
    "primary_audience": "Property owners & operators, Tenants reporting sales, Retailers & restaurants, Franchisors, Revenue-based funders.",
    "core_product": "A business intelligence and data analytics platform that offers aggregated analytics, automated sales reporting, automated calculations for rent/royalties/fees, automated payments, benchmarking, and consumer conversion tracking, all powered by real-time POS data."
  },
  "intentTags": {
    "problemIntents": [
      "Difficulty making strategic business decisions due to lack of real-time sales data",
      "Inefficient and manual sales reporting processes for tenants and franchisees",
      "Challenges in accurately calculating percentage rent, royalties, and marketing fees",
      "Lack of clear visibility into performance across multiple retail locations or franchise units",
      "Ineffective leasing strategies for property owners without reliable sales insights",
      "Struggles to optimize operational efficiency and tenant mix based on sales performance",
      "Need for better tools to underwrite and service revenue-based funding with actual sales data",
      "Difficulty in tracking consumer conversion from foot traffic to sales"
    ],
    "solutionIntents": [
      "Seeking business intelligence to drive growth for SMBs",
      "Looking for automated sales reporting directly from POS systems",
      "Desiring real-time sales insights and performance analytics dashboards",
      "Searching for solutions to automate percentage rent, royalty, and marketing fee calculations",
      "Exploring ways to optimize property performance and leasing strategies",
      "Interested in data-driven marketing and operational decision-making tools",
      "Seeking platforms for efficient underwriting and management of revenue-based funding",
      "Looking for benchmarking capabilities across different business types and locations"
    ],
    "evaluationIntents": [
      "Comparing sales analytics platforms for retail and real estate sectors",
      "Evaluating business intelligence tools that integrate with various POS systems (Square, Shopify, Toast, Clover, etc.)",
      "Assessing solutions that offer automated rent, royalty, and fee calculations",
      "Reviewing platforms trusted by property developers and asset managers (e.g., WS Development, Feil, Taubman, Urbanspace, Centennial, Edens, Jamestown)",
      "Considering systems that provide hourly and daily performance analytics and weather correlation"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790403302760
}