{
  "slug": "guidesly",
  "name": "Guidesly",
  "description": "Guidesly is an online platform that connects adventurers with expert guides to book a wide variety of outdoor trips and activities, including fishing, hunting, scuba diving, rafting, and more. It aims to provide handpicked experiences with easy booking for unforgettable memories.",
  "url": "https://optimly.ai/brand/guidesly",
  "websiteUrl": "https://guidesly.com/",
  "logoUrl": "https://logo.clearbit.com/guidesly.com",
  "baiScore": 55.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Adventure Travel Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-22T19:43:17.468Z",
  "verifiedVitals": {
    "website": "https://guidesly.com",
    "category": "Outdoor adventure booking platform",
    "what_it_does": "Guidesly is a technology company that provides an online marketplace and a workflow optimization platform for the outdoor recreation industry. It connects outdoor enthusiasts with expert guides for various activities like fishing, hunting, scuba diving, and rafting, offering a seamless digital experience for booking, payments, and reviews. The platform also provides guides with business management tools, including personalized websites, booking automation, and client management.",
    "primary_audience": "Outdoor enthusiasts seeking guided adventures and professional outdoor guides managing their businesses.",
    "core_product": "An online marketplace and mobile application for booking guided outdoor trips, and a SaaS platform (Guidesly Pro) for outdoor guides to manage their operations.",
    "pricing_model": {
      "kind": "transactional",
      "detail": "Guidesly charges a service fee per booking, which varies based on how customers find and book trips (3% for direct bookings via POS, 10% for bookings through a guide's custom website, and 15% for bookings through the Guidesly marketplace)."
    },
    "parent_ownership": null,
    "named_competitors": [
      "Fishtripr",
      "GetYourGuide",
      "Lindblad Expeditions",
      "LandTrust",
      "Chartrr",
      "Captain Experiences",
      "GetMyBoat",
      "FishAnywhere",
      "FishingBooker",
      "FareHarbor"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Difficulty finding reliable and expert outdoor guides",
      "Challenges in booking and coordinating outdoor adventure trips",
      "Desire for unique and memorable outdoor experiences",
      "Lack of comprehensive support for outdoor guides in managing their business",
      "Concerns about trip safety and professional service quality for guided activities"
    ],
    "solutionIntents": [
      "Book guided fishing trips",
      "Find hunting guides",
      "Book scuba diving tours",
      "Plan outdoor adventure travel",
      "Platform for outdoor guide business management",
      "Easy booking for outdoor activities",
      "Coordinated outdoor trip experiences"
    ],
    "evaluationIntents": [
      "Guidesly reviews",
      "Best guided outdoor trips",
      "Outdoor adventure booking platform comparison",
      "Cost of guided fishing charters",
      "Reliable outdoor guides"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790418289391
}