{
  "slug": "hampton-bay",
  "name": "Hampton-bay",
  "description": "Hampton Bay offers a range of kitchen cabinets and bathroom vanities, focusing on combining style with function, exclusively available through The Home Depot.",
  "url": "https://optimly.ai/brand/hampton-bay",
  "websiteUrl": "https://hamptonbaykitchens.com/",
  "logoUrl": "https://logo.clearbit.com/hamptonbaykitchens.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Kitchen Cabinets",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-23T00:05:02.847Z",
  "verifiedVitals": {
    "website": "https://hamptonbaykitchens.com",
    "category": "Kitchen and bath cabinetry",
    "primary_audience": "Homeowners and DIYers seeking affordable kitchen and bathroom cabinetry, primarily available through The Home Depot.",
    "core_product": "Kitchen cabinets and bathroom vanities",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Products are sold as one-time purchases, with individual assembled kitchen cabinets ranging from approximately $100 to $2,000. Suggested retail prices for Hampton Bay cabinets can be around $3,490."
    },
    "parent_ownership": "Hampton Bay is a brand manufactured by American Woodmark Corporation, which was acquired by MasterBrand, Inc. in May 2026.",
    "named_competitors": [
      "Forevermark Cabinetry",
      "Wellborn Forest",
      "CliqStudios",
      "IKEA",
      "Diamond NOW",
      "Aristokraft Cabinetry",
      "KraftMaid",
      "Thomasville",
      "MasterCraft",
      "Kitchen Craft",
      "Diamond",
      "Omega",
      "Shenandoah",
      "allen + roth"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1787465840903
}