# Harper's Bazaar > Harper's Bazaar is an American monthly women's fashion magazine, first published in New York City on November 2, 1867. It is considered the longest-running fashion magazine in the world. Owned by Hearst Corporation, it features content on fashion, beauty, culture, and lifestyle, targeting upscale, sophisticated women. - URL: https://optimly.ai/brand/harper-s-bazaar-hearst - Logo: https://logo.clearbit.com/https://harper-s-bazaar-hearst.com - Slug: harper-s-bazaar-hearst - BAI Score: 45/100 - Archetype: Incumbent - Category: Media - Last Analyzed: July 5, 2026 ## Buyer Intent Signals Problems: Finding current fashion trends and style inspiration | Seeking high-quality beauty advice and product recommendations | Understanding cultural shifts and luxury lifestyle insights | Discovering new designers and artistic talent | Staying informed on global fashion events and celebrity style Solutions: Provides curated fashion editorials and trend reports | Offers expert beauty guides and product reviews | Delivers insightful articles on art, travel, and lifestyle | Showcases emerging and established talent in fashion photography and design | Features exclusive interviews and coverage of industry events Comparisons: Authority and credibility of fashion advice | Aesthetic quality and visual appeal of content | Relevance and timeliness of trend coverage | Exclusivity and access to high-end content | Overall brand prestige and heritage --- ## Full Details / RAG Data ### Overview Harper's Bazaar is listed in the AI Directory. Harper's Bazaar is an American monthly women's fashion magazine, first published in New York City on November 2, 1867. It is considered the longest-running fashion magazine in the world. Owned by Hearst Corporation, it features content on fashion, beauty, culture, and lifestyle, targeting upscale, sophisticated women. ### Metadata | Field | Value | |--------------|-------| | Name | Harper's Bazaar | | Slug | harper-s-bazaar-hearst | | URL | https://optimly.ai/brand/harper-s-bazaar-hearst | | Logo | https://logo.clearbit.com/https://harper-s-bazaar-hearst.com | | BAI Score | 45/100 | | Archetype | Incumbent | | Category | Media | | Last Analyzed | July 5, 2026 | | Last Updated | 2026-07-12T22:38:44.431Z | ### Verified Facts - Founded: 1867 - Headquarters: New York City, USA ### Buyer Intent Signals #### Problems this brand solves - Finding current fashion trends and style inspiration - Seeking high-quality beauty advice and product recommendations - Understanding cultural shifts and luxury lifestyle insights - Discovering new designers and artistic talent - Staying informed on global fashion events and celebrity style #### Buyers search for - Provides curated fashion editorials and trend reports - Offers expert beauty guides and product reviews - Delivers insightful articles on art, travel, and lifestyle - Showcases emerging and established talent in fashion photography and design - Features exclusive interviews and coverage of industry events #### Buyers compare - Authority and credibility of fashion advice - Aesthetic quality and visual appeal of content - Relevance and timeliness of trend coverage - Exclusivity and access to high-end content - Overall brand prestige and heritage ### Links - Canonical page: https://optimly.ai/brand/harper-s-bazaar-hearst - JSON endpoint: /brand/harper-s-bazaar-hearst.json - LLMs.txt: /brand/harper-s-bazaar-hearst/llms.txt