{"name":"Harris Ranch","domain":"harrisranch.com","url":"https://optimly.ai/brand/harris-ranch","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Harris Ranch Resort is a Western-style destination in Coalinga, California offering accommodations, dining, shopping, events, bakery products, fueling and EV charging.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"description","label":"Description","shape":"text","content":"Located in California’s San Joaquin Valley, Harris Ranch Resort features a 153-room hotel, RV park, restaurants, Harris BBQ, Country Store, bakery, event venues, seasonal experiences, fueling and charging services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide exceptional customer service, Western hospitality and an extraordinary experience for guests, whether Harris Ranch is their destination or a stop along the way.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"The resort is part of Harris Farms, Inc., whose legacy was built under the leadership of John C. Harris (1943–2025).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://harrisranch.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, welcoming, family-oriented, Western and hospitality-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"Harris Ranch began in 1937 when Jack Harris and his wife, Teresa, started farming 320 acres in California’s San Joaquin Valley.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"24505 W. Dorris Ave., Coalinga, CA 93210, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Part of Harris Farms, Inc., a family-owned business with divisions including Harris Farms, Harris Fresh, Harris Vineyards, Harris River Ranch, Harris Farms Thoroughbred Horse Division and Harris Ranch Resort.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides travelers, vacationers and event guests with a convenient destination for lodging, dining, shopping, recreation, celebrations, fueling and vehicle charging in California’s Central Valley.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Hotel accommodations\nRV camping\nFine dining and casual dining\nBarbecue dining\nBakery and pastry production\nRetail shopping and convenience essentials\nWedding, corporate meeting and special-event hosting\nSeasonal guest experiences and community events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Harris Ranch Hotel with 153 guest rooms and suites\nHarris Ranch RV Park\nHarris Ranch Restaurants\nHarris BBQ\nHarris Ranch Country Store\nHarris Ranch Bakery\nWedding and event venues\nFueling and charging facilities","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Specific bakery products listed include Bearclaws at $11.99 and Turnovers at $10.49. Bakery orders require 24 hours’ preparation and are pickup-only at Harris Ranch.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, tourism, lodging, dining and travel services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Travelers, hotel and RV guests, diners, shoppers, families, couples, wedding parties, corporate meeting organizers and visitors needing fuel or vehicle charging.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers on Interstate 5 and Highway 198, vacationers seeking a Western getaway, guests seeking lodging and dining, and organizations or individuals planning weddings, meetings and special events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Overnight stays and romantic getaways\nFamily vacations and relaxing getaways\nRoad-trip stops on Interstate 5 and Highway 198\nRV stays\nFine dining, barbecue and casual meals\nShopping for merchandise, gifts, treats and travel essentials\nOrdering bakery items for local pickup\nWeddings, corporate meetings and special events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A convenient and relaxing Western getaway\nAccess to lodging, dining and shopping in one destination\nPersonalized service and Western hospitality\nConvenient road-trip refueling and EV charging\nMemorable weddings, meetings and special events\nFresh bakery products available for local pickup","source_type":"1p_website","source_label":"Brand's website","source_url":"https://harrisranch.com","updated_at":"2026-11-07T18:55:31.333919+00:00"}]}],"last_refreshed_at":"2026-11-07T18:55:31.342754+00:00","last_changed_at":"2026-11-07T18:55:31.351107+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=48517192-b057-4d2a-aa42-357c1c983176"}