# Harris Ranch > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/harris-ranch - **Dataset:** https://optimly.ai/brand/harris-ranch.json - **Markdown:** https://optimly.ai/brand/harris-ranch/llms.txt - **Official website:** https://harrisranch.com - **Slug:** harris-ranch - **Categories:** travel-hospitality ## Overview - **Tagline:** Harris Ranch Resort is a Western-style destination in Coalinga, California offering accommodations, dining, shopping, events, bakery products, fueling and EV charging. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Description:** Located in California’s San Joaquin Valley, Harris Ranch Resort features a 153-room hotel, RV park, restaurants, Harris BBQ, Country Store, bakery, event venues, seasonal experiences, fueling and charging services. Source: Brand's website (https://harrisranch.com) · 2026-11-07 ## Identity - **Mission:** To provide exceptional customer service, Western hospitality and an extraordinary experience for guests, whether Harris Ranch is their destination or a stop along the way. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Founders & leadership:** The resort is part of Harris Farms, Inc., whose legacy was built under the leadership of John C. Harris (1943–2025). Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Website:** https://harrisranch.com Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Voice & tone:** Warm, welcoming, family-oriented, Western and hospitality-focused. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Founded:** Harris Ranch began in 1937 when Jack Harris and his wife, Teresa, started farming 320 acres in California’s San Joaquin Valley. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Headquarters:** 24505 W. Dorris Ave., Coalinga, CA 93210, United States Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Parent ownership:** Part of Harris Farms, Inc., a family-owned business with divisions including Harris Farms, Harris Fresh, Harris Vineyards, Harris River Ranch, Harris Farms Thoroughbred Horse Division and Harris Ranch Resort. Source: Brand's website (https://harrisranch.com) · 2026-11-07 ## Offerings - **Problem solved:** Provides travelers, vacationers and event guests with a convenient destination for lodging, dining, shopping, recreation, celebrations, fueling and vehicle charging in California’s Central Valley. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Core capabilities:** - Hotel accommodations - RV camping - Fine dining and casual dining - Barbecue dining - Bakery and pastry production - Retail shopping and convenience essentials - Wedding, corporate meeting and special-event hosting - Seasonal guest experiences and community events Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Products / SKUs:** - Harris Ranch Hotel with 153 guest rooms and suites - Harris Ranch RV Park - Harris Ranch Restaurants - Harris BBQ - Harris Ranch Country Store - Harris Ranch Bakery - Wedding and event venues - Fueling and charging facilities Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Pricing:** Specific bakery products listed include Bearclaws at $11.99 and Turnovers at $10.49. Bakery orders require 24 hours’ preparation and are pickup-only at Harris Ranch. Source: Brand's website (https://harrisranch.com) · 2026-11-07 ## Audience - **Target industry:** Hospitality, tourism, lodging, dining and travel services. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Customer base:** Travelers, hotel and RV guests, diners, shoppers, families, couples, wedding parties, corporate meeting organizers and visitors needing fuel or vehicle charging. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Ideal customer profile:** Travelers on Interstate 5 and Highway 198, vacationers seeking a Western getaway, guests seeking lodging and dining, and organizations or individuals planning weddings, meetings and special events. Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Use cases:** - Overnight stays and romantic getaways - Family vacations and relaxing getaways - Road-trip stops on Interstate 5 and Highway 198 - RV stays - Fine dining, barbecue and casual meals - Shopping for merchandise, gifts, treats and travel essentials - Ordering bakery items for local pickup - Weddings, corporate meetings and special events Source: Brand's website (https://harrisranch.com) · 2026-11-07 - **Customer outcomes:** - A convenient and relaxing Western getaway - Access to lodging, dining and shopping in one destination - Personalized service and Western hospitality - Convenient road-trip refueling and EV charging - Memorable weddings, meetings and special events - Fresh bakery products available for local pickup Source: Brand's website (https://harrisranch.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.