{
  "slug": "harry-and-david",
  "name": "Harry And David",
  "description": "Harry & David is a retailer specializing in gourmet food gifts, including fresh fruits, gift baskets, chocolates, baked goods, and wine, primarily for gifting occasions.",
  "url": "https://optimly.ai/brand/harry-and-david",
  "websiteUrl": "https://harryanddavid.com/",
  "logoUrl": "https://logo.clearbit.com/harryanddavid.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Gourmet Food Delivery Service",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-23T00:05:25.736Z",
  "verifiedVitals": {
    "website": "https://harryanddavid.com",
    "category": "Gourmet Food and Gift Retailer",
    "what_it_does": "Sells gourmet food, fruit, and gift baskets, along with flowers and home goods, primarily for gifting occasions through direct mail, online, and corporate gifting.",
    "primary_audience": "Individuals and corporate clients purchasing gifts for family, friends, and colleagues for occasions such as birthdays, sympathies, thank yous, and holidays.",
    "core_product": "Gourmet food gifts, including fresh fruit (especially pears), and gift baskets.",
    "pricing_model": {
      "kind": "transactional",
      "detail": "Customers purchase individual products or gift baskets at listed prices, with occasional promotions and discounts."
    },
    "parent_ownership": "1-800-Flowers.com Inc."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1787466162484
}