# Heatmap > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 9, 2026. > Heatmap analyzes every interaction on a website, ties user behavior directly to revenue impact, and provides actionable, data-backed recommendations to optimize landing pages and increase conversion rates and profitability. It offers detailed analytics, user behavior tracking, and AI-driven insights. - Business Profile: https://optimly.ai/brand/heatmap - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://heatmap.com/ - Logo: https://logo.clearbit.com/heatmap.com - Slug: heatmap - Brand Authority Index tier: Emerging - Category: Conversion Rate Optimization Platforms - Last Analyzed: September 9, 2026