# Heja
> Heja is a free messaging and scheduling app designed to help sports teams and youth sports clubs organize and communicate effectively. It simplifies team management for coaches, players, and parents.
- URL: https://optimly.ai/brand/heja
- Logo: https://logo.clearbit.com/https://heja.com/
- Slug: heja
- BAI Score: 34/100
- Archetype: Challenger
- Category: Software
- Last Analyzed: July 19, 2026
## Buyer Intent Signals
Problems: Group Texts & Spreadsheets: Teams rely on group text messages, email chains, and shared spreadsheets (e.g., Google Sheets) for communication, scheduling, and roster management, which can be highly dis | Disorganized Communication: Teams operate with little to no structured communication or scheduling tools, leading to missed information, confusion, and operational inefficiencies.
Solutions: Heja team management app | sports team communication app free | youth sports scheduling app | General Messaging Apps & Calendar Apps: Using general-purpose messaging apps like WhatsApp or GroupMe for communication, combined with separate calendar apps (e.g., Google Calendar, Outlook Calendar) 
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## Full Details / RAG Data
### Overview
Heja is listed in the AI Directory.
Heja is a free messaging and scheduling app designed to help sports teams and youth sports clubs organize and communicate effectively. It simplifies team management for coaches, players, and parents.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Heja |
| Slug         | heja |
| URL          | https://optimly.ai/brand/heja |
| Logo         | https://logo.clearbit.com/https://heja.com/ |
| BAI Score    | 34/100 |
| Archetype    | Challenger |
| Category     | Software |
| Last Analyzed | July 19, 2026 |
| Last Updated | 2026-07-24T18:13:07.561Z |
### Verified Facts
- Founded: 2017
- Headquarters: Stockholm, Sweden
### Buyer Intent Signals
#### Problems this brand solves
- Group Texts & Spreadsheets: Teams rely on group text messages, email chains, and shared spreadsheets (e.g., Google Sheets) for communication, scheduling, and roster management, which can be highly dis
- Disorganized Communication: Teams operate with little to no structured communication or scheduling tools, leading to missed information, confusion, and operational inefficiencies.
#### Buyers search for
- Heja team management app
- sports team communication app free
- youth sports scheduling app
- General Messaging Apps & Calendar Apps: Using general-purpose messaging apps like WhatsApp or GroupMe for communication, combined with separate calendar apps (e.g., Google Calendar, Outlook Calendar) 
### Links
- Canonical page: https://optimly.ai/brand/heja
- JSON endpoint: /brand/heja.json
- LLMs.txt: /brand/heja/llms.txt