{"name":"Hellmanns Best Foods","domain":"hellmanns.com","url":"https://optimly.ai/brand/hellmanns-best-foods","is_claimed":false,"categories":["specialty-gourmet-foods"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"America's #1 Mayonnaise, made with real, simple ingredients to bring out the best in all meals, and offering a wide range of product variations including plant-based options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hellmanns.com","updated_at":"2026-10-04T00:07:19.105000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Hellmann's, also known as Best Foods in some regions, is America's #1 mayonnaise brand, offering a range of real, light, organic, flavored, and plant-based mayonnaise and dressings. It provides consumers with versatile ingredients and recipes to enhance the flavor of their meals.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hellmanns.com","updated_at":"2026-10-04T00:07:19.105000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Real Mayonnaise\nLight Mayonnaise\nMayonnaise Dressing with Olive Oil\nOrganic Mayonnaise\nGarlic Mayo Aioli Dip and Spread\nSpicy Mayonnaise Dressing\nPlant-Based Mayonnaise and dressings.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hellmanns.com","updated_at":"2026-10-04T00:07:19.105000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Per unit retail purchase","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hellmanns.com","updated_at":"2026-10-04T00:07:19.105000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Home cooks, families, and individuals seeking to enhance meal flavor, explore new recipes, and find versatile condiments, including options for plant-based diets.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hellmanns.com","updated_at":"2026-10-04T00:07:19.105000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:07:19.105000+00:00","last_changed_at":"2026-10-17T23:32:00.417557+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=17652f86-220f-4c62-a256-90685c632b47"}