# Highland (Highland 2 / Highland 3)
> Highland is a professional screenwriting and text editing application developed by Quote-Unquote Apps. It is designed to allow writers to focus on plain text using the Fountain screenplay syntax, which then automatically converts into industry-standard formatted scripts.
- URL: https://optimly.ai/brand/highland-2-highland-3
- Logo: https://logo.clearbit.com/highland2.app
- Slug: highland-2-highland-3
- BAI Score: 62/100
- Archetype: Misread
- Category: Software
- Last Analyzed: August 2, 2026
## Buyer Intent Signals
Problems: Word Processing Software (Manual Formatting): Writing scripts and screenplays in Microsoft Word or Google Docs using custom templates and manual tab-spacing. | Generic Markdown/Text Editors: Using basic text editors like TextEdit, Notepad, or Obsidian and manually applying formatting later. | Legacy Methods: Continuing to use outdated versions of software or pen-and-paper for initial drafting.
Solutions: best screenwriting software for mac plain text | what is fountain format screenwriting software | screenwriting tools by john august | best distraction free writing software for windows | screenwriting app with gender analysis feature | Final Draft / Fade In: Standard industry software for screenwriting that uses proprietary formats rather than plain text.
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## Full Details / RAG Data
### Overview
Highland (Highland 2 / Highland 3) is listed in the AI Directory.
Highland is a professional screenwriting and text editing application developed by Quote-Unquote Apps. It is designed to allow writers to focus on plain text using the Fountain screenplay syntax, which then automatically converts into industry-standard formatted scripts.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Highland (Highland 2 / Highland 3) |
| Slug         | highland-2-highland-3 |
| URL          | https://optimly.ai/brand/highland-2-highland-3 |
| Logo         | https://logo.clearbit.com/highland2.app |
| BAI Score    | 62/100 |
| Archetype    | Misread |
| Category     | Software |
| Last Analyzed | August 2, 2026 |
| Last Updated | 2026-08-03T08:44:12.885Z |
### Verified Facts
- Founded: 2012
- Headquarters: Los Angeles, CA
### Buyer Intent Signals
#### Problems this brand solves
- Word Processing Software (Manual Formatting): Writing scripts and screenplays in Microsoft Word or Google Docs using custom templates and manual tab-spacing.
- Generic Markdown/Text Editors: Using basic text editors like TextEdit, Notepad, or Obsidian and manually applying formatting later.
- Legacy Methods: Continuing to use outdated versions of software or pen-and-paper for initial drafting.
#### Buyers search for
- best screenwriting software for mac plain text
- what is fountain format screenwriting software
- screenwriting tools by john august
- best distraction free writing software for windows
- screenwriting app with gender analysis feature
- Final Draft / Fade In: Standard industry software for screenwriting that uses proprietary formats rather than plain text.
### Links
- Canonical page: https://optimly.ai/brand/highland-2-highland-3
- JSON endpoint: /brand/highland-2-highland-3.json
- LLMs.txt: /brand/highland-2-highland-3/llms.txt