# Highland (Highland 2 / Highland 3)
> Highland is a professional screenwriting and text editing application developed by Quote-Unquote Apps. It is designed to allow writers to focus on plain text using the Fountain screenplay syntax, which then automatically converts into industry-standard formatted scripts.
- URL: https://optimly.ai/brand/highland-2-highland-3
- Logo: https://logo.clearbit.com/highland2.app
- Slug: highland-2-highland-3
- BAI Score: 62/100
- Archetype: Misread
- Category: Software
- Last Analyzed: August 2, 2026
## Buyer Intent Signals
Problems: Word Processing Software (Manual Formatting): Writing scripts and screenplays in Microsoft Word or Google Docs using custom templates and manual tab-spacing. | Generic Markdown/Text Editors: Using basic text editors like TextEdit, Notepad, or Obsidian and manually applying formatting later. | Legacy Methods: Continuing to use outdated versions of software or pen-and-paper for initial drafting.
Solutions: best screenwriting software for mac plain text | what is fountain format screenwriting software | screenwriting tools by john august | best distraction free writing software for windows | screenwriting app with gender analysis feature | Final Draft / Fade In: Standard industry software for screenwriting that uses proprietary formats rather than plain text.