{"name":"Highway 18 Outdoor Theatre","domain":"highway18.com","url":"https://optimly.ai/brand/highway-18-outdoor-theatre","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Wisconsin’s first digital cinema drive-in theatre with one screen and double features.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"description","label":"Description","shape":"text","content":"Highway 18 Outdoor Theatre is a drive-in cinema located at the corner of Highways 18 and 89, two miles west of Jefferson, Wisconsin. It offers one-screen double features and may show select sporting events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Provide customers with a safe and enjoyable drive-in theatre experience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Under new ownership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://highway18.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, practical, and safety-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"W6423 Highway 18, Jefferson, WI 53549","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Under new ownership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides an outdoor entertainment venue for watching movies and select sporting events from a vehicle or designated viewing area.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Digital drive-in cinema screenings\nOne-screen double features\nFM-broadcast movie soundtracks\nSelect sporting event screenings","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Drive-in movie screenings\nDouble-feature presentations\nSelect sporting events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Entertainment and cinema","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Drive-in theatre patrons and customers in the Jefferson, Wisconsin area.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Attending a drive-in movie double feature\nWatching select sporting events outdoors\nEnjoying a movie from a vehicle or designated viewing area","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A safe and enjoyable theatre experience\nAccess to outdoor movie entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://highway18.com","updated_at":"2026-11-11T00:47:19.668056+00:00"}]}],"last_refreshed_at":"2026-11-11T00:47:19.680552+00:00","last_changed_at":"2026-11-11T00:47:19.696557+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=e4b6e3e3-2442-4157-80a9-0720e268825d"}