{"name":"Hiperber","domain":"hiperber.com","url":"https://optimly.ai/brand/hiperber","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Cadena de supermercados de Hiperber con establecimientos en la provincia de Alicante.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"description","label":"Description","shape":"text","content":"Hiperber es una cadena de supermercados que ofrece marcas de calidad, productos frescos, ofertas mensuales, recetas y compra online. La empresa también destaca sus relaciones con proveedores de la Comunitat Valenciana y sus iniciativas solidarias.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Ofrecer productos frescos y de calidad a precios competitivos, apoyando al mismo tiempo a proveedores locales y a entidades sociales.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"José Bernabeu, consejero delegado; Lidia Bernabeu, directora de Logística.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://hiperber.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Comercial, cercano y orientado al consumidor.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Facilita la compra cotidiana de alimentación y productos para el hogar mediante supermercados, productos frescos, ofertas, marcas de confianza y tienda online.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Operación de supermercados\nVenta de productos frescos, incluyendo frutas, verduras, carnicería, charcutería y pescadería\nOferta de marcas de alimentación y productos para el hogar\nPromociones y catálogos mensuales de ofertas\nTienda online\nProgramas de fidelización mediante la Tarjeta Hiperber\nContenido de recetas","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Productos de alimentación\nProductos frescos\nFrutas y verduras\nCarnicería y charcutería\nPescado fresco\nProductos de limpieza y cuidado del hogar\nMarcas líderes y marcas de confianza\nCestas y lotes de Navidad","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Ofertas y promociones mensuales; no se proporciona una política general de precios.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Retail de alimentación y supermercados.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumidores y hogares que realizan compras de alimentación y productos para el hogar.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Compradores de productos de alimentación y frescos en la provincia de Alicante que buscan calidad, precio competitivo, ofertas y proximidad.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Compra cotidiana de alimentación\nCompra de productos frescos\nCompra de productos para el hogar\nAprovechamiento de ofertas y promociones mensuales\nCompra a través de la tienda online\nConsulta de recetas","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Acceso a productos frescos de calidad\nAhorro mediante ofertas y promociones\nMayor variedad de marcas de alimentación\nCompra de productos para el hogar en supermercados\nAcceso a ventajas de la Tarjeta Hiperber\nCompra online","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hiperber.com","updated_at":"2026-11-07T19:26:47.194503+00:00"}]}],"last_refreshed_at":"2026-11-07T19:26:47.204328+00:00","last_changed_at":"2026-11-07T19:26:47.212477+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c85d02c8-1070-4e37-aff4-7237649b200e"}