# hm-group > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 5, 2026. > H&M Group is a global family of brands and businesses that enables customers around the world to express themselves through fashion and design in a sustainable way. They operate a diverse portfolio of brands catering to various styles and market segments, including conventional retail, members-only essentials, and secondhand fashion. - Business Profile: https://optimly.ai/brand/hm-group - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://hmgroup.com/ - Logo: https://logo.clearbit.com/hmgroup.com - Slug: hm-group - Category: Multi-brand Fashion Retailers - Last Analyzed: September 5, 2026