{"name":"Hokuriku Labour Bank","domain":"rokin.or.jp","url":"https://optimly.ai/brand/hokuriku-labour-bank","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Hokuriku Labour Bank is a Japanese labor bank offering personal banking, savings, loans, investments, pensions and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"description","label":"Description","shape":"text","content":"Hokuriku Labour Bank, also known as Hokuriku Rokin, presents itself as a “life support bank” connecting working people’s smiles and futures. It provides deposits, loans, investment trusts, iDeCo, NISA-related services, insurance and digital banking, alongside customer protection and community support activities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To connect the smiles and futures of working people through financial services and support customers’ lives.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://hokuriku.rokin.or.jp","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, supportive, customer-focused and community-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps working people and households manage everyday banking, saving, borrowing, investing, retirement preparation and major life events such as marriage, education, home ownership and second life.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking and account services\nSavings and fixed-term deposits\nHousing, automobile, education, free and disaster-support loans\nInvestment trusts and NISA-related services\niDeCo and pension services\nInternet banking and mobile banking\nATM and branch services\nLoan simulations and life-plan support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Accounts\nFixed-term deposits\nHousing loans\nAutomobile loans\nEducation loans\nFree loans\nDisaster-support loans\nInvestment trusts","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and personal financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Working people, bank members, users, contract holders and prospective members or users, including individuals and households in the Hokuriku region.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Working people and households seeking personal banking, loans, savings, investments, retirement preparation or digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening a bank account\nSaving money through deposits and fixed-term deposits\nFinancing a home purchase or housing needs\nFinancing an automobile\nPaying for education\nBorrowing through a free-purpose loan\nReceiving disaster-related financial support\nInvesting through investment trusts or NISA-related services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to financial products for everyday life and major life events\nFlexible borrowing options, including housing, automobile and education financing\nAbility to save and invest for future needs\nSupport for retirement and pension preparation\nConvenient digital banking access\nProtection of customer assets and information\nFinancial consultation and support during disasters","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hokuriku.rokin.or.jp","updated_at":"2026-11-08T02:22:08.431997+00:00"}]}],"last_refreshed_at":"2026-11-08T02:22:08.439313+00:00","last_changed_at":"2026-11-08T02:22:08.446488+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=df206d67-eab3-4592-979c-a9fe9480085a"}