{"name":"Hotel New Awaji 【公式】","domain":"newawaji.com","url":"https://optimly.ai/brand/hotel-new-awaji-公式","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Hotel New Awaji is a seaside hot spring resort on Awaji Island, offering accommodation, local cuisine, hot spring bathing, spa services and facilities for celebrations and family stays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"description","label":"Description","shape":"text","content":"Hotel New Awaji is located on the eastern coast of Awaji Island in Sumoto, Hyogo Prefecture. The resort offers guest rooms and villas, two hot spring sources, multiple bathing facilities, dining centered on Awaji Island ingredients, spa and massage services, pools, fishing, celebration plans and accessibility support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"}]},{"header":"Identity","sections":[{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Representative Director and President: Manabu Kinoshita.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://newawaji.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, hospitality-focused, experiential and promotional, emphasizing scenery, local food, hot springs, relaxation and memorable stays.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"Founded in Showa 28; incorporated on August 1, Showa 43.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"20 Ko, Kogumoe, Sumoto, Hyogo 656-0023, Japan.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a destination for travelers seeking a relaxing Awaji Island stay with hot springs, dining, scenic accommodation, celebrations, family amenities and accessible travel support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Hotel and villa accommodation\nHot spring bathing using Sumoto Onsen and Kogumoe Onsen\nMultiple bathing facilities and hot spring tours within the hotel group\nDining featuring Awaji Island seafood, meat and seasonal ingredients\nSpa, esthetic and massage services\nAnniversary and celebration planning\nFamily and child-friendly accommodation support\nBarrier-free accommodation and assistance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Hotel New Awaji accommodation\nVilla Rakuen guest rooms with private open-air hot spring baths\nAccommodation plans\nDay-use plans\nAnniversary and celebration stay plans\nHotel New Awaji Group accommodation gift vouchers\nDining and restaurant experiences\nSpa and esthetic treatments","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Prices vary by accommodation plan and booking conditions. The site also lists prices for selected optional services, celebration items, spa treatments, fishing and children's amenities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, hotels, tourism and resort services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Domestic and international leisure travelers, families with children, couples, groups, solo travelers, guests celebrating birthdays or anniversaries, older guests and guests seeking barrier-free facilities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers planning a leisure or celebration stay on Awaji Island who value hot springs, scenic seaside accommodation, local cuisine, family-friendly facilities and spa services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Hot spring leisure stays\nFamily vacations with children\nCouples' and anniversary trips\nBirthday, wedding anniversary, longevity and retirement celebrations\nMulti-generational family travel\nAccessible and barrier-free resort stays\nSpa, massage and relaxation visits\nDay-use bathing and resort visits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Relaxation through hot spring bathing and spa treatments\nMemorable celebration experiences with optional cakes, flowers, meals and photography\nConvenient family travel with child amenities, in-room dining options and kids' facilities\nAccess to Awaji Island scenery and locally sourced cuisine\nImproved accessibility through barrier-free rooms, slopes, wheelchairs and bathing support\nConvenient transportation through shuttle service, parking and contracted taxis","source_type":"1p_website","source_label":"Brand's website","source_url":"https://newawaji.com","updated_at":"2026-11-08T02:42:24.235319+00:00"}]}],"last_refreshed_at":"2026-11-08T02:42:24.245434+00:00","last_changed_at":"2026-11-08T02:42:24.253650+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=2768d73f-e5f1-4adf-b718-b1aa3120fe8e"}