{
  "slug": "houghton-mifflin-harcourt-hmh",
  "name": "houghton-mifflin-harcourt-hmh",
  "description": "HMH provides K–12 instructional programs and platforms, offering core curriculum (literacy, math), assessment tools, and professional learning support. They focus on streamlining the teaching and learning experience, reaching students at every level with intensive intervention and supplemental programs, and partnering with districts for measurable student growth.",
  "url": "https://optimly.ai/brand/houghton-mifflin-harcourt-hmh",
  "websiteUrl": "https://hmhco.com/",
  "logoUrl": "https://logo.clearbit.com/hmhco.com",
  "baiScore": 55.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "K-12 Online Learning Resource Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-12T20:50:30.373Z",
  "verifiedVitals": {
    "website": "https://hmhco.com",
    "category": "Education, Educational Technology, Publishing",
    "what_it_does": "Houghton Mifflin Harcourt (HMH) provides K-12 instructional programs, including core curriculum, assessment tools, intervention solutions, supplemental programs, and professional learning support on a unified platform. The company offers educational products, technology platforms, and services, including print and digital content in the form of textbooks, digital courseware, instructional aids, and educational assessments.",
    "primary_audience": "K-12 teachers, educators, school districts, administrators, students, and parents.",
    "core_product": "K-12 instructional programs, including literacy and math curriculum, science, social studies, assessment solutions, intervention programs, and supplemental learning materials delivered through a single platform.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "HMH offers digital subscriptions for intervention and supplemental solutions on a yearly basis. For core programs and other materials, pricing is typically handled through sales contact, suggesting custom pricing for schools and districts. Some individual school books are available for one-time purchase. HMH AI Tools are offered with a free limited usage tier and a paid upgrade for unlimited use."
    },
    "parent_ownership": "Veritas Capital, a New York-based private-equity firm, acquired HMH in 2022.",
    "named_competitors": [
      "Pearson",
      "McGraw Hill",
      "Curriculum Associates",
      "Scholastic",
      "Cengage Group",
      "Amplify",
      "Wiley",
      "Macmillan Learning"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789796487374
}