{"name":"House of Ludington","domain":"houseofludington.us","url":"https://optimly.ai/brand/house-of-ludington","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Historic hotel, dining, wedding, and event venue in downtown Escanaba, Michigan, by the bay.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"description","label":"Description","shape":"text","content":"House of Ludington is a historic hotel built in 1864 offering overnight lodging, dining, weddings, and events. The property features self-check-in lodging, modern amenities, gardens, banquet and indoor event spaces, and access to Ludington Park, Lake Michigan, recreation, beaches, museums, dining, and shopping.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://houseofludington.us","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, inviting, historic, and experience-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1864 (the historic hotel was built in 1864)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"223 Ludington Street, Escanaba, MI 49829, United States","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides an alternative to standard hotels and a distinctive venue for lodging, weddings, social gatherings, and business or corporate meetings, with assistance planning events.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Overnight lodging with airbnb-style self-check-in\nDining and online dinner reservations\nWedding venue hosting\nIndoor and outdoor event spaces\nBanquet hall hosting\nEvent planning assistance\nBar service options\nDJ and live band vendor suggestions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Hotel rooms and overnight stays\nDining\nWedding venue services\nBanquet hall rentals\nGarden and courtyard event spaces\nFireplace Lounge and Honeymoon Suite event spaces\nBusiness and corporate meeting venue","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"The website states that wedding food, drinks, and bar service options are available with pricing to fit the budget, but does not provide specific prices.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality, lodging, dining, weddings, and events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Overnight travelers, couples, families, groups, wedding parties, social event hosts, and business or corporate meeting organizers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers seeking historic downtown lodging in Escanaba; couples planning weddings; families and groups arranging getaways or reunions; and organizations needing a meeting or event venue.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Overnight stays and leisure travel\nCouples and group getaways\nFamily reunions\nWeddings and wedding receptions\nRehearsal dinners and bridal showers\nGift-opening gatherings and bridal party preparations\nBusiness and corporate meetings\nSocial hours and other special events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A distinctive historic lodging experience with modern amenities\nConvenient access to Ludington Park, Lake Michigan, beaches, museums, dining, and shopping\nFlexible indoor and outdoor wedding backdrops\nEvent hosting for up to 200 guests in the banquet hall\nAssistance planning special occasions and determining needs and costs\nMemorable stays and events","source_type":"1p_website","source_label":"Brand's website","source_url":"https://houseofludington.us","updated_at":"2026-11-07T06:57:14.590111+00:00"}]}],"last_refreshed_at":"2026-11-07T06:57:14.601612+00:00","last_changed_at":"2026-11-07T06:57:14.613008+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=209d72f1-8f36-49c3-b625-2f04ea5a2a07"}