{"name":"Howell Theatre","domain":"howellmovies.com","url":"https://optimly.ai/brand/howell-theatre","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Historic movie theater in Smithfield, North Carolina, providing entertainment to Johnston County since 1935.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"description","label":"Description","shape":"text","content":"Howell Theatre is a historic art deco movie theater in Downtown Smithfield, North Carolina. Founded in 1935, it offers movie screenings in a restored theater setting with big-screen presentation, sound, concessions, and affordable ticket prices.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To bring the golden era of movies back to life and provide a memorable moviegoing experience in a beautiful historic theater.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Owned by Bill and Leanne Johnson since April 2017.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://howellmovies.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Nostalgic, community-focused, and family-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1935","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"141 South 3rd Street, Smithfield, NC 27577","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides local movie and family entertainment in a historic theater environment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Movie screenings\nBig-screen movie presentation\nDigital projection and sound\nConcessions\nHistoric theater and community entertainment venue","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Movie screenings\nConcessions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Adult: $8.50; Child: $6.00; Senior: $6.00; Matinee: $6.00.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Cinema and entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Moviegoers, families, and the Smithfield and Johnston County community.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"People seeking affordable movie entertainment and a nostalgic theater experience in or near Smithfield, North Carolina.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Watching movies on the big screen\nFamily entertainment\nAffordable local entertainment\nExperiencing movies in a historic theater setting","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Enjoy movies with big sound and a large screen\nAccess affordable local entertainment\nExperience a restored 1935 art deco theater\nSpend time together as a family or community","source_type":"1p_website","source_label":"Brand's website","source_url":"https://howellmovies.com","updated_at":"2026-11-08T02:36:30.370684+00:00"}]}],"last_refreshed_at":"2026-11-08T02:36:30.380187+00:00","last_changed_at":"2026-11-08T02:36:30.389025+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=0d38b643-dfc3-434a-8c64-42f2a1b57cb6"}