{"name":"HSBC Bank (China)","domain":"hsbc.com.cn","url":"https://optimly.ai/brand/hsbc-bank-china","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"汇丰银行（中国）提供个人银行、财富管理、私人银行及企业银行服务，涵盖存款、投资、信用卡、跨境金融和数字银行等。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"description","label":"Description","shape":"text","content":"汇丰银行（中国）为个人、家庭、高净值客户及企业提供综合金融服务。其业务包括卓越理财、私人银行、财富管理、投资产品、外币定期存款、信用卡、留学金融、跨境服务、数字银行及分支行与ATM服务。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"帮助客户创造新的价值机会，提供全球洞察，并推动可持续未来与持续增长。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://hsbc.com.cn","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"专业、国际化、以客户为中心，强调综合解决方案与专属服务。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"帮助个人、家庭、高净值客户及企业管理财富与资产，满足日常银行、投资、跨境转账、海外投资、留学金融、财富传承及企业资产配置需求。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"个人银行服务\n卓越理财\n私人银行服务\n财富管理与投资规划\n结构性存款及基金等投资产品\n外币定期存款\n信用卡服务\n跨境汇款与全球金融服务","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"结构性存款产品\n代客境外理财计划（QDII）海外基金型产品\n内地证券投资基金（代销）\n外币定期存款\n汇丰中国信用卡\n私人银行专属财富管理产品\n双货币投资\n增强收益投资","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"银行业与金融服务业","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"个人客户、卓越理财客户、私人银行客户、高净值家庭、留学及跨境金融客户，以及企业和公司银行客户。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"需要财富管理、全球资产配置、跨境银行服务、家族财富传承或综合企业金融解决方案的高净值个人、家庭及企业客户。","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"日常个人银行与数字银行服务\n财富管理与投资组合规划\n配置结构性存款、基金、保险及资产管理产品\n外币储蓄与定期存款\n信用卡消费及旅行权益\n国际汇款与海外投资\n出国留学前、中、后的支付及金融服务\n家族财富传承、信托咨询及慈善规划","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"获得定制化的财富管理及投资策略\n通过全球网络进行跨境资产转移与投资\n实现个人、家庭及企业资产的一站式管理\n获得家族财富传承与跨代规划支持\n获得留学各阶段的国际教育金融支持\n通过手机银行、微信小程序等渠道随时管理账户\n获得私人银行专属旅行、健康、教育及生活方式权益\n获得分支行和ATM网点信息及服务支持","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hsbc.com.cn","updated_at":"2026-11-07T05:34:30.298570+00:00"}]}],"last_refreshed_at":"2026-11-07T05:34:30.582504+00:00","last_changed_at":"2026-11-07T05:34:30.642919+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=7f8c3b41-a281-42c7-90d5-91d948e6af43"}