{"name":"HUBER","domain":"huber-bodywear.com","url":"https://optimly.ai/brand/huber","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"HUBER is an Austrian-tradition bodywear brand offering high-quality underwear and nightwear for women and men.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"description","label":"Description","shape":"text","content":"HUBER sells women's and men's underwear, nightwear and classic bodywear through its online store. The brand emphasizes Austrian tradition, recognized quality since 1908, comfort and versatile everyday fit.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide high-quality underwear and nightwear rooted in Austrian tradition, with comfort and reliable fit for everyday wear.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://huber-bodywear.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Traditional, quality-focused, comfortable and practical.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1908","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides comfortable, supportive and versatile underwear and nightwear for everyday wear and different outfits.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Designing and selling women's underwear\nDesigning and selling men's underwear\nDesigning and selling nightwear\nOffering classic everyday bodywear\nOffering bras with varied fits and support features, including bandeau, underwire and minimizer styles\nOnline direct-to-consumer retail and delivery across European countries","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Women's underwear\nWomen's nightwear\nWomen's Classics\nMen's underwear\nMen's nightwear\nMen's Classics\nBra Selection\nBandeau bras","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Displayed product prices include €34.95, €39.95, €49.95 and €54.95. Free delivery is offered for orders from €75; product pages also state 14-day free returns.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Apparel and fashion, specifically underwear, bodywear and nightwear.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Women and men shopping for underwear, bodywear and nightwear, including consumers seeking comfortable everyday bras and basics.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers looking for quality, comfortable and versatile everyday underwear, bras and nightwear from a traditionally rooted bodywear brand.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday underwear\nEveryday bra wear\nTrägerloses Styling und schulterfreie Outfits\nEveryday support and shaping\nNightwear and sleeping\nBuilding classic underwear basics","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Comfortable all-day wear\nReliable support and hold\nA natural silhouette\nAdjustable fit through straps and closures\nVersatile wear across different outfits\nEasy online purchasing with delivery and returns","source_type":"1p_website","source_label":"Brand's website","source_url":"https://huber-bodywear.com","updated_at":"2026-11-07T19:28:19.956953+00:00"}]}],"last_refreshed_at":"2026-11-07T19:28:19.978292+00:00","last_changed_at":"2026-11-07T19:28:19.993473+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=8a579f24-dd6b-421b-8e0f-08d30cf3573d"}