{
  "slug": "hypelab",
  "name": "Hypelab",
  "description": "HypeLab is a crypto advertising network that helps Web3 projects grow, get noticed, and build loyal crypto-native audiences by delivering hyper-targeted campaigns across a network of over 200 crypto publishers.",
  "url": "https://optimly.ai/brand/hypelab",
  "websiteUrl": "https://hypelab.com/",
  "logoUrl": "https://logo.clearbit.com/hypelab.com",
  "baiScore": 95.8,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Crypto Advertising Networks",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-23T03:46:08.814Z",
  "verifiedVitals": {
    "website": "https://hypelab.com",
    "category": "Crypto Advertising Network",
    "what_it_does": "HypeLab operates a crypto advertising network that assists Web3 projects in growing, gaining visibility, and cultivating loyal crypto-native audiences. It provides tools for advertisers, including hyper-targeted campaigns, high-impact ad formats, AI-powered optimization, and real-time reporting. For publishers, it offers solutions to monetize traffic through relevant crypto ads, seamless integration, and flexible payouts.",
    "primary_audience": "The primary audience for HypeLab includes Web3 projects, crypto brands, DeFi protocols, NFT projects, blockchain companies (as advertisers), and crypto-focused publishers such as exchanges, portfolio trackers, DeFi apps, and crypto media sites.",
    "core_product": "The core product is a Web3/crypto advertising network.",
    "pricing_model": {
      "kind": "usage_based",
      "detail": "For advertisers, the pricing model is usage-based, with an algorithm that optimizes campaigns in real-time to lower the cost per acquisition over time. For publishers, HypeLab offers flexible payouts, including stablecoins to a wallet or fiat to a bank account, with no platform fees."
    },
    "named_competitors": [
      "Coinzilla",
      "Bitmedia",
      "A-Ads",
      "Blockchain-Ads",
      "Brave Ads",
      "Cointraffic",
      "Adshares",
      "Slise",
      "Addressable"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790500695531
}