{"name":"IBERIA.COM en United States","domain":"iberia.com","url":"https://optimly.ai/brand/iberia-com-en-united-states","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Iberia is an airline and travel services brand offering flight bookings, travel management, loyalty programs, and customer support through Iberia.com.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"description","label":"Description","shape":"text","content":"IBERIA.COM serves travelers in the United States and other markets with flight search and booking, travel management, flight and baggage services, loyalty programs, and travel packages.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To support sustainable and efficient growth while integrating environmental management and social responsibility into its operations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Marco Sansavini is identified as Iberia Chairman and CEO.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://iberia.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Service-oriented, informative, promotional, and travel-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps travelers search for and book flights, manage trips, access travel updates, handle refunds and claims, and obtain support for flight and baggage issues.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Flight search and booking\nBooking management, changes, cancellations, and refunds\nOnline check-in\nFlight status and disruption updates\nBaggage tracking and claims\nFlight receipt and invoice support\nCustomer service and claims handling\nLoyalty and Avios programs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Iberia flights\nIberia Club\nOnBusiness\nIberia Conecta\nIberia mobile app\nFlight + Hotel\nFlight + Car\nStopover Hola Madrid","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Flight prices and fares are shown through the booking search engine and vary by route, dates, availability, and fare class.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Airlines and travel services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individual travelers, Iberia Club members, and companies using Iberia's business travel programs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers seeking flights between the United States, Spain, Europe, and other international destinations, plus companies arranging business travel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Search and book flights\nManage an existing booking\nChange travel dates or cancel a flight\nRequest or track refunds and vouchers\nCheck in online\nMonitor flight status and receive disruption updates\nTrack delayed, lost, or damaged baggage\nEarn and redeem Avios","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Book flights online\nManage dates, seats, baggage, and personal details\nReceive real-time flight updates by SMS or email\nTrack baggage and claims\nRequest refunds, vouchers, receipts, or invoices\nAccess Iberia Club benefits and use Avios\nArrange combined flight and accommodation or car travel","source_type":"1p_website","source_label":"Brand's website","source_url":"https://iberia.com","updated_at":"2026-11-07T06:40:25.122725+00:00"}]}],"last_refreshed_at":"2026-11-07T06:40:25.130956+00:00","last_changed_at":"2026-11-07T06:40:25.138400+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=faf817cc-d3d0-4513-bc5c-1585bb5b797f"}