{"name":"IDW Publishing","domain":"idwpublishing.com","url":"https://optimly.ai/brand/idw-publishing","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Award-winning publisher of comics, graphic novels, and books, known for creator-driven stories and licensed franchises.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"description","label":"Description","shape":"text","content":"IDW Publishing is an award-winning publisher founded in 1999. Its catalog spans creator-driven comics, graphic novels, books, licensed franchise titles, deluxe Artist’s Editions, and digital comics. IDW publishes original works through IDW Originals, operates the IDW Dark imprint, and owns Top Shelf Productions. Its licensed partners include Paramount Global, Sega, Mattel, and Toho, with titles such as Teenage Mutant Ninja Turtles, Star Trek, Sonic the Hedgehog, Monster High, and Godzilla.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To create stories that entertain, inspire, and connect.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"David Jonas, CEO; Andrew DeBaker, CFO; Tara McCrillis, President, Publishing Operations; Gregg Katz, General Counsel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://idwpublishing.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Bold, creator-driven, imaginative, compelling, and fan-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1999","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"IDW Publishing has owned Top Shelf Productions for over 10 years; no parent owner of IDW Publishing is identified.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Brings original and licensed stories to readers through comics, graphic novels, books, deluxe physical editions, and digital reading experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Publishing comics, graphic novels, and books\nDeveloping creator-driven original stories\nPublishing licensed entertainment franchises\nProducing deluxe oversized Artist’s Editions\nDigital comics distribution through the IDW Publishing App\nDeveloping stories for film, television, and other media adaptations\nWorldwide distribution across 62 territories and more than 24 languages","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Creator-driven comics and graphic novels\nLicensed comics and books\nIDW Originals\nIDW Dark\nTop Shelf Productions titles\nArtist’s Editions\nPhysical books and collector editions\nIDW Publishing App and digital comics","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Prices vary by title and format. The website sells physical books and comics at individual retail prices, offers installment payments on eligible orders, and advertises 15% off orders for IDW Weekly Newsletter sign-ups, with exclusions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Comics, graphic novels, book publishing, licensed entertainment, and digital media.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Readers, comic and graphic novel fans, collectors, and fans of licensed entertainment franchises worldwide.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Comic and graphic novel readers, collectors seeking deluxe editions, creator-driven storytelling audiences, and fans of franchises such as Teenage Mutant Ninja Turtles, Star Trek, Sonic the Hedgehog, Monster High, and Godzilla.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Reading creator-driven comics, graphic novels, and books\nFollowing licensed entertainment franchises in comic and book form\nCollecting deluxe hardcovers and Artist’s Editions\nReading comics digitally through the IDW Publishing App\nDiscovering diverse stories across genres and age groups\nAdapting published stories for film, television, and other media","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to entertaining, inspiring, and connective stories\nPhysical and digital ways to read IDW comics\nAccess to original and licensed stories across genres and age groups\nCollector access to oversized deluxe editions showcasing original artwork\nAvailability of IDW titles across more than 24 languages and 62 territories","source_type":"1p_website","source_label":"Brand's website","source_url":"https://idwpublishing.com","updated_at":"2026-11-07T19:26:15.333904+00:00"}]}],"last_refreshed_at":"2026-11-07T19:26:15.342818+00:00","last_changed_at":"2026-11-07T19:26:15.350130+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=ef54a744-7af9-4b48-a9af-3e0ce238bec9"}