# IDW Publishing > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/idw-publishing - **Dataset:** https://optimly.ai/brand/idw-publishing.json - **Markdown:** https://optimly.ai/brand/idw-publishing/llms.txt - **Official website:** https://idwpublishing.com - **Slug:** idw-publishing - **Categories:** media-entertainment ## Overview - **Tagline:** Award-winning publisher of comics, graphic novels, and books, known for creator-driven stories and licensed franchises. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Description:** IDW Publishing is an award-winning publisher founded in 1999. Its catalog spans creator-driven comics, graphic novels, books, licensed franchise titles, deluxe Artist’s Editions, and digital comics. IDW publishes original works through IDW Originals, operates the IDW Dark imprint, and owns Top Shelf Productions. Its licensed partners include Paramount Global, Sega, Mattel, and Toho, with titles such as Teenage Mutant Ninja Turtles, Star Trek, Sonic the Hedgehog, Monster High, and Godzilla. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 ## Identity - **Mission:** To create stories that entertain, inspire, and connect. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Founders & leadership:** David Jonas, CEO; Andrew DeBaker, CFO; Tara McCrillis, President, Publishing Operations; Gregg Katz, General Counsel. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Website:** https://idwpublishing.com Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Voice & tone:** Bold, creator-driven, imaginative, compelling, and fan-focused. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Founded:** 1999 Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Parent ownership:** IDW Publishing has owned Top Shelf Productions for over 10 years; no parent owner of IDW Publishing is identified. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 ## Offerings - **Problem solved:** Brings original and licensed stories to readers through comics, graphic novels, books, deluxe physical editions, and digital reading experiences. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Core capabilities:** - Publishing comics, graphic novels, and books - Developing creator-driven original stories - Publishing licensed entertainment franchises - Producing deluxe oversized Artist’s Editions - Digital comics distribution through the IDW Publishing App - Developing stories for film, television, and other media adaptations - Worldwide distribution across 62 territories and more than 24 languages Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Products / SKUs:** - Creator-driven comics and graphic novels - Licensed comics and books - IDW Originals - IDW Dark - Top Shelf Productions titles - Artist’s Editions - Physical books and collector editions - IDW Publishing App and digital comics Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Pricing:** Prices vary by title and format. The website sells physical books and comics at individual retail prices, offers installment payments on eligible orders, and advertises 15% off orders for IDW Weekly Newsletter sign-ups, with exclusions. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 ## Audience - **Target industry:** Comics, graphic novels, book publishing, licensed entertainment, and digital media. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Customer base:** Readers, comic and graphic novel fans, collectors, and fans of licensed entertainment franchises worldwide. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Ideal customer profile:** Comic and graphic novel readers, collectors seeking deluxe editions, creator-driven storytelling audiences, and fans of franchises such as Teenage Mutant Ninja Turtles, Star Trek, Sonic the Hedgehog, Monster High, and Godzilla. Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Use cases:** - Reading creator-driven comics, graphic novels, and books - Following licensed entertainment franchises in comic and book form - Collecting deluxe hardcovers and Artist’s Editions - Reading comics digitally through the IDW Publishing App - Discovering diverse stories across genres and age groups - Adapting published stories for film, television, and other media Source: Brand's website (https://idwpublishing.com) · 2026-11-07 - **Customer outcomes:** - Access to entertaining, inspiring, and connective stories - Physical and digital ways to read IDW comics - Access to original and licensed stories across genres and age groups - Collector access to oversized deluxe editions showcasing original artwork - Availability of IDW titles across more than 24 languages and 62 territories Source: Brand's website (https://idwpublishing.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.