# Ifttt > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 10, 2026. > IFTTT (If This Then That) is a no-code platform that connects apps and devices to create time-saving automated workflows, called Applets. Users can choose from ready-made automations or create custom triggers and actions between various services to enhance productivity. - Business Profile: https://optimly.ai/brand/ifttt - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://ifttt.com/ - Logo: https://logo.clearbit.com/ifttt.com - Slug: ifttt - Brand Authority Index tier: Emerging - Category: No-code Development Platforms - Last Analyzed: September 10, 2026