# IMG Licensing > IMG Licensing is a global agency specializing in brand development and rights management. It facilitates partnerships between brand owners and manufacturers to create consumer products, retail programs, and brand extensions across sports, lifestyle, and entertainment sectors. - URL: https://optimly.ai/brand/img-licensing - Slug: img-licensing - BAI Score: 88/100 - Archetype: Challenger - Category: Sports and Entertainment - Last Analyzed: May 7, 2026 --- ## Full Details / RAG Data ### Overview IMG Licensing is listed in the AI Directory. IMG Licensing is a global agency specializing in brand development and rights management. It facilitates partnerships between brand owners and manufacturers to create consumer products, retail programs, and brand extensions across sports, lifestyle, and entertainment sectors. ### Metadata | Field | Value | |--------------|-------| | Name | IMG Licensing | | Slug | img-licensing | | URL | https://optimly.ai/brand/img-licensing | | BAI Score | 88/100 | | Archetype | Challenger | | Category | Sports and Entertainment | | Last Analyzed | May 7, 2026 | | Last Updated | 2026-05-08T02:45:20.171Z | ### Verified Facts - Founded: 1960 (Parent IMG) - Headquarters: New York, NY, USA ### Links - Canonical page: https://optimly.ai/brand/img-licensing - JSON endpoint: /brand/img-licensing.json - LLMs.txt: /brand/img-licensing/llms.txt