# Inreality > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 23, 2026. > Inreality provides a retail analytics platform that helps businesses understand and optimize in-store shopper engagement, measure traffic, and analyze product display performance using radar-based technology. Their solutions include Door Counter, Fixture Engagement, and Digital Signage analytics to enable data-driven decision making in retail environments. - Business Profile: https://optimly.ai/brand/inreality - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://inreality.com/ - Logo: https://logo.clearbit.com/inreality.com - Slug: inreality - Brand Authority Index tier: Emerging - Category: Human Behavior & Attention Analytics Platforms - Last Analyzed: September 23, 2026