{
  "slug": "itsnova",
  "name": "Itsnova",
  "description": "Itsnova is a platform that connects leading brands and businesses with top creative talent across over 200 disciplines, facilitating the hiring of professionals for roles such as photographers, social media managers, graphic designers, and directors for various projects like branded content, campaigns, and music videos.",
  "url": "https://optimly.ai/brand/itsnova",
  "websiteUrl": "https://itsnova.com/",
  "logoUrl": "https://logo.clearbit.com/itsnova.com",
  "baiScore": 39.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Freelance Talent Marketplaces",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-23T15:43:36.587Z",
  "verifiedVitals": {
    "website": "https://itsnova.com",
    "category": "Creative Talent Marketplace",
    "what_it_does": "Itsnova connects leading brands with top creative talent across various disciplines, offering a platform for job postings, portfolio display, networking, and application management. It also provides a white-glove concierge service for brands to find suitable candidates.",
    "primary_audience": "Leading brands and top creative talent, including photographers, directors, graphic designers, hair & makeup artists, and social media managers, particularly targeting creative freelancers in film, TV, and branded content production.",
    "core_product": "A two-sided marketplace platform, available on web and iOS, that facilitates hiring and finding creative jobs. It allows creatives to build profiles, discover and apply to job listings, and collaborate, while businesses can post jobs and manage applications. Itsnova also offers 'NOVA Studio' for photoshoots, video shoots, and events.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "Itsnova offers a free tier, monthly and yearly 'Pro membership' plans for creatives, and a tiered enterprise subscription model for clients."
    },
    "parent_ownership": "Privately Held and Venture Capital-Backed.",
    "named_competitors": [
      "Monster",
      "CareerBuilder",
      "Upwork",
      "Fiverr",
      "Working Not Working",
      "Coally"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790533706195
}