{"name":"Jesperhus Feriepark","domain":"jesperhus.dk","url":"https://optimly.ai/brand/jesperhus-feriepark","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Jesperhus Feriepark is a Danish family holiday centre combining accommodation, camping, a flower park, attractions, activities and entertainment for children and their parents.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"description","label":"Description","shape":"text","content":"Jesperhus offers year-round holidays at a holiday centre and campsite, with cabins, holiday homes, themed accommodation, tents and rental caravans. Guests can access activities including a water park, indoor playground, flower park, shows, rides, zoo experiences and other family attractions. The site also supports day visits to the flower park and booking of selected activities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide children and their parents with a fun, activity-filled holiday focused on play, entertainment, experiences and family time.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://jesperhus.dk","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, playful, family-oriented and enthusiastic, with a strong focus on children, fun and memorable experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"60-year anniversary celebrated in 2026","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides families with a convenient, child-friendly holiday destination that combines accommodation, entertainment, attractions, activities, dining and camping in one place.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Family holiday accommodation and campsite operations\nHoliday and activity booking\nFlower park and attraction management\nIndoor and outdoor water park facilities\nIndoor playground and play areas\nFamily entertainment, shows and themed experiences\nChildren's attractions, zoo experiences and rides\nDay visits and entrance-ticket sales","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Holiday stays in cabins, holiday homes, themed pirate houses and huts, tents and rental caravans\nCamping pitches for caravans, motorhomes and tents\nJesperhus Flower Park\nHugos Badeland water park\nZik & Zaks Abeland indoor playground\nFamily shows and entertainment, including pirate shows and Hugo shows\nChildren's attractions, rides, zoo experiences, jungle trails and 4D cinema\nSeason passes for the flower park","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Accommodation prices are calculated through an online search based on dates, accommodation type and number of guests. The site states that children under one stay free and that many activities are included for holiday-centre guests. Listed entrance prices include Flower Park from DKK 239, Zik & Zaks Abeland for children from DKK 90, and Hugos Badeland from DKK 60. Additional rentals and services, such as cots, high chairs, linen and pet stays, have separate fees.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Travel, tourism, hospitality and family leisure attractions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Families with children, parents, holidaymakers, campers, day visitors to the Flower Park and guests seeking weekend, mini, seasonal or school-holiday breaks.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Families with children seeking an all-in-one Danish holiday destination with child-friendly accommodation, camping, attractions, activities and entertainment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking a family holiday with accommodation and included activities\nTaking a weekend, mini-break or school-holiday trip\nStaying in themed accommodation such as pirate houses, pirate huts or Hugo cabins\nCamping with a private caravan, motorhome or tent\nVisiting the Flower Park as a day visitor\nUsing the indoor and outdoor water park\nPlaying in the indoor playground and other play areas\nAttending family shows and themed entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"A convenient family holiday combining accommodation and entertainment\nAccess to a broad range of child-friendly activities and attractions\nOpportunities for children and parents to play and spend time together\nFlexible accommodation choices across holiday homes, cabins, tents and camping\nRepeat access and benefits through season passes\nA choice of holiday formats including full holidays, weekends, mini-breaks and day visits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://jesperhus.dk","updated_at":"2026-11-07T18:58:26.493831+00:00"}]}],"last_refreshed_at":"2026-11-07T18:58:26.506232+00:00","last_changed_at":"2026-11-07T18:58:26.518507+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=09d45873-ed4d-44d3-9a23-b1e40c24cc17"}