{
  "slug": "jillianmichaels",
  "name": "Jillianmichaels",
  "description": "Jillian Michaels offers a comprehensive personalized fitness and wellness platform providing AI-powered workout routines, custom meal plans, mindset and meditation sessions, and progress tracking through her fitness app, along with access to her entire DVD library.",
  "url": "https://optimly.ai/brand/jillianmichaels",
  "websiteUrl": "https://jillianmichaels.com/",
  "logoUrl": "https://logo.clearbit.com/jillianmichaels.com",
  "baiScore": 37.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Personalized Nutrition & Fitness Planning",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-23T16:56:50.994Z",
  "verifiedVitals": {
    "website": "https://jillianmichaels.com",
    "pricing_model": {
      "kind": "subscription",
      "detail": "The Jillian Michaels Fitness App offers a free trial, with the app typically costing around $4 per week or $19.99 a month after the trial. Users can also buy and rent individual programs."
    },
    "parent_ownership": "Empowered Media, LLC, co-founded in 2008 by Jillian Michaels and Giancarlo Chersich.",
    "named_competitors": [
      "Fitness Blender",
      "Caroline Girvan",
      "Beachbody",
      "Alive by Whitney Simmons",
      "Barre with Amanda",
      "VShred",
      "Aaptiv",
      "Nike Training Club",
      "EvolveYou",
      "Sworkit",
      "Glo",
      "Down Dog",
      "Freeletics",
      "Keelo",
      "Fitbod",
      "Shred",
      "FitnessAI"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Lack of personalized fitness plans",
      "Struggling with healthy eating habits",
      "Difficulty staying motivated for workouts",
      "Need for diverse workout routines",
      "Stress management",
      "Tracking fitness progress"
    ],
    "solutionIntents": [
      "Personalized workout app",
      "Custom meal planning",
      "Guided meditation for wellness",
      "Fitness progress tracking",
      "Access to expert fitness coaching",
      "Home workout solutions"
    ],
    "evaluationIntents": [
      "Jillian Michaels app review",
      "Compare personalized fitness apps",
      "Jillian Michaels nutrition plan effectiveness",
      "Best at-home workout programs",
      "Subscription cost of wellness apps"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790429838484
}