# Jira Product Discovery
> Jira Product Discovery is a dedicated application for product managers to capture insights, prioritize ideas, and share roadmaps. Developed by Atlassian, it serves as a workspace to manage the 'upstream' discovery process before features are moved into 'downstream' execution in Jira Software. It emphasizes data-driven decision-making through custom scoring rubrics and centralized feedback.
- URL: https://optimly.ai/brand/jira-product-discovery-atlassian
- Slug: jira-product-discovery-atlassian