# Jo Malone London
> Jo Malone London is a British fragrance and lifestyle house known for its sophisticated colognes, bath and body products, and home scents. Founded in 1994 and acquired by Estée Lauder in 1999, the brand is celebrated for its minimalist aesthetic, signature cream-colored gift boxes, and the 'Scent Pairing' philosophy that encourages users to layer fragrances.
- URL: https://optimly.ai/brand/jo-malone-london
- Slug: jo-malone-london
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## Full Details / RAG Data
### Overview
Jo Malone London is listed in the AI Directory.
Jo Malone London is a British fragrance and lifestyle house known for its sophisticated colognes, bath and body products, and home scents. Founded in 1994 and acquired by Estée Lauder in 1999, the brand is celebrated for its minimalist aesthetic, signature cream-colored gift boxes, and the 'Scent Pairing' philosophy that encourages users to layer fragrances.
### Metadata
| Field       | Value |
|-------------|-------|
| Name        | Jo Malone London |
| Slug        | jo-malone-london |
| URL         | https://optimly.ai/brand/jo-malone-london |
| Last Updated | 2026-03-21T03:50:05.564Z |
### Links
- Canonical page: https://optimly.ai/brand/jo-malone-london
- JSON endpoint: /brand/jo-malone-london.json
- LLMs.txt: /brand/jo-malone-london/llms.txt