{
  "slug": "johnstons-of-elgin",
  "name": "Johnstons-of-elgin",
  "description": "Johnstons of Elgin is a brand specializing in luxury apparel and accessories, primarily knitwear made from high-quality materials such as cashmere and lambswool.",
  "url": "https://optimly.ai/brand/johnstons-of-elgin",
  "websiteUrl": "https://nordstrom.com/",
  "logoUrl": "https://logo.clearbit.com/nordstrom.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Luxury Apparel",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-27T08:48:19.801Z",
  "verifiedVitals": {
    "website": "https://nordstrom.com",
    "category": "Apparel & Accessories Brand",
    "what_it_does": "Sells luxury apparel and accessories, primarily made from cashmere, lambswool, wool, and silk.",
    "primary_audience": "Consumers interested in high-end clothing and accessories.",
    "core_product": "Cashmere sweaters, cardigans, scarves, and other knitwear and accessories.",
    "pricing_model": {
      "kind": "transactional",
      "detail": "Products are sold individually at listed prices."
    }
  },
  "intentTags": {
    "problemIntents": [
      "Desire for high-quality luxury clothing",
      "Need for premium cashmere and wool items",
      "Seeking elegant and warm accessories"
    ],
    "solutionIntents": [
      "Providing luxury knitwear",
      "Offering high-end cashmere apparel",
      "Supplying premium wool accessories"
    ],
    "evaluationIntents": [
      "Comparing luxury apparel brands",
      "Evaluating cashmere product quality",
      "Assessing premium knitwear designs"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787902834697
}