{
  "slug": "keyword",
  "name": "Keyword",
  "description": "Keyword.com is a search visibility intelligence platform designed for fast-growing SEO agencies. It offers accurate tracking of Google rankings, local SERPs, and AI search visibility across platforms like Google AI Overviews, ChatGPT, Perplexity, Gemini, and Grok, providing verifiable data for client reports and workflow integrations.",
  "url": "https://optimly.ai/brand/keyword",
  "websiteUrl": "https://keyword.com/",
  "logoUrl": "https://logo.clearbit.com/keyword.com",
  "baiScore": 66.7,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "SEO Tools Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-23T21:07:39.678Z",
  "verifiedVitals": {
    "website": "https://keyword.com",
    "category": "SEO and AI Search Visibility Platform",
    "what_it_does": "Keyword.com is a search visibility intelligence platform that accurately tracks Google rankings, local SERPs, and AI search visibility across platforms like AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini, and Grok. It provides verifiable ranking data, comprehensive SERP analytics including Share of Voice and SERP feature tracking, and offers real-time and on-demand rank updates. The platform also includes an API for integrating rank data into custom tools and offers white-label reporting for clients.",
    "primary_audience": "Fast-growing SEO agencies, in-house SEO teams, and enterprise SEO teams.",
    "core_product": "Keyword rank tracking and AI search visibility monitoring tool.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Plans start at $3/month for rank tracking (50 keywords, billed annually; $4/month billed monthly), with flexible tiers up to 100,000+ keywords. AI visibility tracking is a separate add-on using a credit-based model, starting at $9.80/month for 20 credits ($7.83/month billed annually). A 14-day free trial is available."
    },
    "named_competitors": [
      "Semrush",
      "Ahrefs"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Inaccurate keyword tracking data",
      "Difficulty tracking local SERPs and AI search visibility across multiple platforms (AI Overviews, ChatGPT, Perplexity, Gemini, Grok)",
      "Lack of verifiable ranking data for client reports",
      "Time-consuming manual rank checks and spreadsheet work",
      "Challenges integrating rank tracking with internal tools and workflows",
      "Difficulty proving SEO impact to clients and stakeholders",
      "Complexity and bloat of enterprise search tools",
      "Need to monitor brand mentions across various LLMs"
    ],
    "solutionIntents": [
      "Find an accurate and reliable keyword rank tracker",
      "Monitor Google rankings and local SERPs",
      "Track AI search visibility for platforms like Google AI Overviews, ChatGPT, Perplexity, Gemini, and Grok",
      "Generate verifiable and white-label SEO and AI search reports",
      "Automate rank checks and reduce manual tasks",
      "Integrate rank data via API into custom dashboards and workflows",
      "Scale keyword tracking for large portfolios and multiple clients",
      "Get real-time and on-demand rank updates",
      "Monitor Share of Voice and SERP features",
      "Query rank data from AI assistants (Claude, Cursor, Codex)"
    ],
    "evaluationIntents": [
      "Compare keyword rank tracking tools (e.g., against Ahrefs, Semrush)",
      "Assess accuracy and scalability of rank tracking solutions",
      "Evaluate reporting capabilities and white-label options",
      "Understand pricing models for SEO agencies and enterprise teams",
      "Test a free trial of a rank tracking and AI visibility tool",
      "Review third-party verified accuracy of rank data"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1790408758786
}