{
  "slug": "keywords-am",
  "name": "Keywords.am",
  "description": "Keywords.am is an Amazon SEO tool that helps sellers optimize their product listings by analyzing buyer intent rather than just search volume. It identifies where buyers drop off in the sales funnel (impression, click, engagement, purchase) and provides tools like an AI-powered TFSD editor to create localized, intent-aware listings across 21 Amazon marketplaces, ultimately aiming to increase conversion and revenue.",
  "url": "https://optimly.ai/brand/keywords-am",
  "websiteUrl": "https://keywords.am/",
  "logoUrl": "https://logo.clearbit.com/keywords.am",
  "baiScore": 43.3,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Amazon Seller Product Research & Analytics Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-11T04:02:30.734Z",
  "verifiedVitals": {
    "website": "https://keywords.am",
    "category": "Amazon SEO Tool",
    "what_it_does": "Keywords.am is an Amazon SEO tool designed to help sellers optimize their product listings by identifying at which stage of the sales funnel (impression, click, engagement, or purchase) buyers are being lost. It provides intent-based keyword data, rather than just search volume, and offers a TFSD (Title, Features, Search terms, Description) editor to write and optimize listings that are localized and intent-aware for 21 Amazon marketplaces. The tool also allows users to audit any ASIN to diagnose where buyers drop off.",
    "primary_audience": "Amazon sellers, brands, and agencies.",
    "core_product": "An online platform that provides intent-based keyword research, a TFSD listing editor with live counters and compliance flags, and an ASIN audit tool to diagnose funnel drop-off points.",
    "pricing_model": {
      "kind": "freemium",
      "detail": "Offers a free start with no credit card required, suggesting a freemium model with paid subscription tiers for full functionality."
    },
    "parent_ownership": null,
    "named_competitors": null
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789844697697
}