# Kissmetrics > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed September 23, 2026. > Kissmetrics is an analytics platform that automates data capture and reporting to help growth and product teams understand customer behavior, track funnels, measure revenue, and optimize retention. It focuses on identifying customer value and acquisition channels. - Business Profile: https://optimly.ai/brand/kissmetrics - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://kissmetrics.io/ - Logo: https://logo.clearbit.com/kissmetrics.io - Slug: kissmetrics - Brand Authority Index tier: Emerging - Category: Product Analytics Platforms - Last Analyzed: September 23, 2026