{
  "slug": "klasma",
  "name": "Klasma",
  "description": "“25% of the cost, 100% of the joy.” Klasma lets people co-own a real vacation home (not a timeshare) by buying a fraction (1/2, 1/3, or 1/4), with Klasma handling the legal, scheduling, and administration so owners can simply show up and use the home. Co-ownership aligns cost with actual usage since the average vacation home is used less than six weeks a year.",
  "url": "https://optimly.ai/brand/klasma",
  "websiteUrl": "https://klasma.com",
  "logoUrl": "https://logo.clearbit.com/klasma.com",
  "baiScore": null,
  "bai_tier_status": "suppressed_pending_recompute",
  "bai_score_status": "suppressed_pending_recompute",
  "archetype": null,
  "archetype_status": "suppressed_pending_recompute",
  "category": "Vacation home co-ownership platform / fractional real estate (deeded ownership via LLC)",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "name": "Pacaso",
      "slug": "pacaso"
    }
  ],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-12T23:43:12.312Z",
  "verifiedVitals": null,
  "intentTags": null,
  "businessProfileClaims": [
    {
      "key": "company_category",
      "label": "Category",
      "value": "Vacation home co-ownership platform / fractional real estate (deeded ownership via LLC)",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "primary_tagline",
      "label": "Positioning",
      "value": "“25% of the cost, 100% of the joy.” Klasma lets people co-own a real vacation home (not a timeshare) by buying a fraction (1/2, 1/3, or 1/4), with Klasma handling the legal, scheduling, and administration so owners can simply show up and use the home. Co-ownership aligns cost with actual usage since the average vacation home is used less than six weeks a year.",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "core_entity",
      "label": "Legal identity, founders & leadership",
      "value": "Klasma — Vacation home co-ownership platform / fractional real estate (deeded ownership via LLC)",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "core_problem_solved",
      "label": "Problem solved",
      "value": "“25% of the cost, 100% of the joy.” Klasma lets people co-own a real vacation home (not a timeshare) by buying a fraction (1/2, 1/3, or 1/4), with Klasma handling the legal, scheduling, and administration so owners can simply show up and use the home. Co-ownership aligns cost with actual usage since the average vacation home is used less than six weeks a year.",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "core_capabilities",
      "label": "Product capabilities",
      "value": "Owner home-to-co-ownership conversion, Klasma AI co-ownership assistant, Builder co-ownership sales program, Fractional vacation home buying | Consumer co-ownership offering: purchase fractional deeded interest (1/2, 1/3, 1/4) in vacation homes managed via Klasma-run LLC structure, Owner conversion program: “Turn your home into co-ownership” (partial liquidity 50–75%), Builder partnership program: “Add co-ownership to your sales playbook” for sales teams, Klasma AI chat agent for co-ownership Q&A and onboarding",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "skus",
      "label": "Products",
      "value": "Consumer co-ownership offering: purchase fractional deeded interest (1/2, 1/3, 1/4) in vacation homes managed via Klasma-run LLC structure, Owner conversion program: “Turn your home into co-ownership” (partial liquidity 50–75%), Builder partnership program: “Add co-ownership to your sales playbook” for sales teams, Klasma AI chat agent for co-ownership Q&A and onboarding",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "icp",
      "label": "Target customer",
      "value": "Aspiring vacation home buyers, Current vacation home owners seeking liquidity, Real estate builders & developers, Families seeking recurring getaways",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "target_industry",
      "label": "Target industry",
      "value": "Primary: Consumers who want access to a high-quality vacation home in destination markets but don’t want (or can’t justify) full-time ownership costs and hassle; likely families/friends who value shared time and recurring getaways.\nSecondary: (1) Current vacation home owners who want liquidity while retaining partial ownership/use; (2) Real estate builders/developers who want an additional closing/financing-like option to sell homes.\nBuying intent signals: exploring co-ownership vs full ownership/timeshare; researching pricing, scheduling fairness, equity/resale; owners seeking “get back 50–75% of your home’s value”; builders seeking a sales enablement lever (“new way to close”).",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "differentiation",
      "label": "Differentiation",
      "value": "Deeded fractional vacation home ownership managed via LLCs with an AI-powered co-ownership assistant.",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "pricing",
      "label": "Pricing model",
      "value": "No explicit pricing tables shown. Pricing model implied: buyers purchase a fraction (half/third/quarter) of a home’s cost (“25% of the cost”) plus likely ongoing shared expenses managed through the LLC/books (inferred, not stated). Owner program claims: “Get back 50–75% of your home’s value.”",
      "verifiedAt": "2026-08-12T23:43:12.312Z",
      "sources": [
        {
          "label": "Official website",
          "url": "https://klasma.com"
        }
      ]
    },
    {
      "key": "competitors",
      "label": "Competitors",
      "value": "Pacaso, Kocomo, Fraxioned",
      "verifiedAt": null,
      "sources": [
        {
          "label": "Pacaso official website",
          "url": "https://www.pacaso.com/"
        },
        {
          "label": "Kocomo official website",
          "url": "https://www.kocomo.com/"
        },
        {
          "label": "Fraxioned official website",
          "url": "https://fraxioned.com/"
        }
      ]
    }
  ],
  "timestamp": 1786627352739
}