{"name":"KONSUM DRESDEN eG","domain":"konsum.de","url":"https://optimly.ai/brand/konsum-dresden-eg","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"KONSUM DRESDEN eG is an independent consumer cooperative and grocery retailer serving Dresden and the surrounding region, with a focus on fresh, regional and high-quality food.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"description","label":"Description","shape":"text","content":"KONSUM DRESDEN eG operates grocery markets offering fresh food, regional specialties, organic, vegan, lactose-free and gluten-free products, wines and everyday goods. The cooperative emphasizes regional sourcing, quality, personal service and affordable prices. It has partnered with EDEKA as its main supplier while remaining an independent cooperative and brand.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide customer-oriented food retail and strengthen local food supply in Dresden and Saxony through regional products, quality, sustainability, cooperative values and an inviting personal shopping experience.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Roger Ulke, KONSUM DRESDEN board member; Sören Goldemann, KONSUM DRESDEN board spokesperson. The website also identifies EDEKA board spokesperson Sebastian Kohrmann in connection with the supply partnership.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://konsum.de","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, community-oriented, regional, personal and value-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"The website states that KONSUM DRESDEN has more than 137 years of company history.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Tharandter Str. 69, 01187 Dresden, Germany","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"KONSUM DRESDEN eG remains an independent cooperative with its own structure and brand. It is a member of EDEKA Nordbayern-Sachsen-Thüringen and has EDEKA as its main supplier; the relationship is described as a partnership, not a merger.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides convenient local access to fresh, regional and diverse groceries while helping customers manage costs through permanently lower prices and weekly offers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Operating grocery markets in Dresden and the surrounding region\nRetailing fresh, regional and high-quality food\nOffering organic, vegan, lactose-free and gluten-free products\nProviding regional specialties, fresh fruit and vegetables, wines and everyday goods\nPersonal in-store advice and service\nMember and cooperative benefits\nWeekly promotional offers and digital newsletters\nSupporting regional producers and local food supply","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Fresh food and groceries\nRegional specialties and products from Saxony\nOrganic products\nVegan products\nLactose-free products\nGluten-free products\nFresh fruit and vegetables\nWines","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"More than 20,000 articles are permanently price-reduced through the KONSUM PREISPARADE. The brand also provides weekly offers, member discounts including a 10% member-day discount, and annual member rebates.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery and food retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers and cooperative members in Dresden and the surrounding region, including customers seeking regional, fresh, high-quality and affordable groceries.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Regional grocery shoppers and cooperative members in Dresden and nearby areas who value fresh and regional products, personal service, quality, affordability and member benefits.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Everyday grocery shopping\nBuying fresh fruit, vegetables and other fresh foods\nFinding regional products and Saxon specialties\nShopping for organic, vegan, lactose-free or gluten-free products\nBuying wines and other selected food products\nUsing weekly promotions and permanently reduced prices\nReceiving weekly offers by email\nJoining the cooperative and using member benefits","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad and more affordable grocery assortment\nLower prices on more than 20,000 products\nAccess to fresh, regional and quality-focused food\nMore choice through EDEKA private-label and value products\nPersonal advice and an inviting in-store shopping experience\nMember discounts, annual rebates and special offers\nConvenient awareness of weekly promotions through the digital newsletter\nThe ability to support Dynamo Dresden youth development at no extra cost","source_type":"1p_website","source_label":"Brand's website","source_url":"https://konsum.de","updated_at":"2026-11-07T06:55:58.939047+00:00"}]}],"last_refreshed_at":"2026-11-07T06:55:58.945107+00:00","last_changed_at":"2026-11-07T06:55:58.951721+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=8414d837-1cbf-46a4-9b45-ebe8ffac499c"}