# La Banderita (Olé Mexican Foods) > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/la-banderita-ol-mexican-foods - **Dataset:** https://optimly.ai/brand/la-banderita-ol-mexican-foods.json - **Markdown:** https://optimly.ai/brand/la-banderita-ol-mexican-foods/llms.txt - **Official website:** https://labanderita.tv - **Slug:** la-banderita-ol-mexican-foods - **Categories:** packaged-foods-snacks ## Overview - **Tagline:** Authentic Mexican recipes, high-quality ingredients, focus on softness and freshness, family-owned heritage, and dedication to genuine flavors. Source: Brand's website (https://labanderita.tv) · 2026-10-04 - **Description:** La Banderita is the flagship brand of Olé Mexican Foods Inc., offering deliciously authentic corn and flour tortillas, soft tacos, and burritos. Founded in 1988 based on family recipes from Mexico, it aims to bring genuine Mexican flavors to tables across the USA and internationally. Source: Brand's website (https://labanderita.tv) · 2026-10-04 ## Offerings - **Core capabilities:** - Corn tortillas - flour tortillas - soft tacos - burritos Source: Brand's website (https://labanderita.tv) · 2026-10-04 - **Pricing:** Retail consumer product pricing Source: Brand's website (https://labanderita.tv) · 2026-10-04 ## Audience - **Target industry:** Consumers and restaurants across the USA, Australia, and other international markets. Source: Brand's website (https://labanderita.tv) · 2026-10-04 Page last updated 2026-10-17.